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pmc.ncbi.nlm.nih.gov
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The future of buyer–seller interactions: a conceptual framework and research agenda - PMC
https://pmc.ncbi.nlm.nih.gov/articles/PMC8480456/
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The revolution in information availability and the advances in novel interaction technologies have ushered in two major shifts that call into question the traditional assumptions of buyer–seller interactions. First, buyer–seller information ...
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