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84% of shoppers will reject retailers that deliver a poor returns experience - InternetRetailing
https://internetretailing.net/84-of-shoppers-will-reject-retailers-that-deliver-a-poor-returns-experience-23214/
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More than eight in ten (84%) online shoppers would turn their back on a retailer after a bad returns experience, highlighting the power of returns as a customer acquisition and retention tool, and the repercussions of getting them wrong
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