A disjointed go-to-market strategy can stall growth and limit market penetration. Despite the substantial benefits of aligning marketing and sales, such as a 38% increase in closed deals and a 208% surge in revenue, a striking 96% of revenue professionals face challenges in achieving this alignment. Misaligned marketing and sales efforts, a common pitfall, lead […] The post Missed Opportunities? Alignment for Go-To-Market Success appeared first on Delegate.
