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Dunkin’ and Kahlúa tap Salma Hayek Pinault to boost co-branded product
https://www.marketingdive.com/news/dunkin-and-kahlua-tap-salma-hayek-pinault-to-boost-co-branded-product/803537/
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The telenovela-inspired “It’s Kahlunkin’” campaign comes as Gen Z consumers express increased interest in coffee-based alcoholic beverages.
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