Google Ads (formerly AdWords, also known as pay-per-click (PPC) or paid search,) remains one of the most popular and effective advertising platforms out there. It helps businesses sell products, increase brand visibility, and drive traffic. With buying intent at the heart of Google’s targeting, your business must show up when your customers are actively searching... Read more » The post Google Ads for Beginners: 10 Key Terms to Know Before Launching Your First Campaign appeared first on ta...