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Intelligent pricing: Lessons in precision from Aller Media Nordic
https://www.mathereconomics.com/2025/10/31/intelligent-pricing-lessons-in-precision-from-aller-media-nordic/
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By: Katherine Ruane, Director of Strategic Marketing, Mather For years, pricing was treated as a back-office function in many publishing organizations — necessary, but not strategic. Yet as economic pressures ... Read more
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