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From:
Mario Peshev
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Strategic Channel Partnership: A Guide to Finding and Cultivating Successful Collaborations - Mario Peshev
https://mariopeshev.com/channel-partnership-guide/
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Tagged with:
business strategy
marketing strategy
marketing channels
marketing strategy fundamentals
Channel partnerships can be an effective strategy for businesses to cross-sell and upsell to the same target market as other vendors in their space.
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