Building a successful organization requires a comprehensive business strategy across each of your departments and unlocking organizational potential by| Mario Peshev
Can you invent an "irresistible offer" (or a "godfather offer") that is killing it on every landing page? I can't! Are you struggling to| Mario Peshev
Time is money. Time lost means money lost. Time wasted means money wasted. One of the leading causes behind businesses losing and wasting a lot of| Mario Peshev
Black Friday is already here early as Amazon announced the Black Friday week starting on Nov 21. Shopping is through the roof – but primarily around consumer goods and products. As a serial entrepreneur, business advisor, B2B angel investor, I care about other founders, executives, CXOs planning 2025 and investing in the future of B2B. […] The post The Best B2B Black Friday 2024 Deals Compiled appeared first on Mario Peshev.| Mario Peshev
The art of sales negotiation is a critical skill for closing deals effectively in the competitive world of B2B sales. Mastering sales negotiation involves understanding the needs of your clients, preparing strategically, and employing effective techniques to reach mutually beneficial agreements. It is not merely about price haggling; it encompasses a comprehensive dialogue aimed at […] The post Winning B2B Sales Negotiation: Tips for Closing Deals Effectively appeared first on Mario Peshev.| Mario Peshev
When seeking investment for your startup, conducting thorough due diligence is essential. This process not only helps you prepare for potential investors but also ensures that you understand the strengths and weaknesses of your business. Startups can evaluate their business values, find possible hazards, and learn about market dynamics by conducting due diligence. All of […] The post Conducting Due Diligence: A Critical Step in Securing Investment appeared first on Mario Peshev.| Mario Peshev
Economic fluctuations are a natural part of the business cycle, presenting both business challenges and opportunities. While some businesses manage to adapt and thrive, others are less fortunate, succumbing to the pressures of inflation, recession, and changing market dynamics. The 2008 financial crisis was the result of a complex interplay of factors, including an unsustainable […] The post Lessons from the Fallen: Case Studies of Businesses That Couldn’t Weather Economic Fluctuations ...| Mario Peshev
What do we understand about content depth? With the apparent information overload and data saturation, attention spans are shrinking, and superficial content gets lost in the noise. To truly connect with your audience and establish yourself as a thought leader, your content needs to go beyond the surface. This is where content depth comes in. […] The post How to Produce Content With The Five-Tier Content Depth Framework appeared first on Mario Peshev.| Mario Peshev
Running a business effectively requires a careful balance between growth and cost management. Effective cost management is a hallmark of successful| Mario Peshev
Business advisor for 500+ SMEs and professional businesses running digital businesses. Operational efficiency, GTM, AI adoption, scale.| Mario Peshev
Why do companies invest so much time and resources in recruitment marketing? Gone are the days when companies could easily go cherry-picking among| Mario Peshev
Creating a positive work culture is a critical element in the success of any company. In fact, 94% of business executives and 88% of employees| Mario Peshev
Onboarding new employees is an essential part of the recruitment process, and following onboarding best practices is crucial. Skipping this requirement| Mario Peshev
Most business meetings "should" have been an email. If the company is large and has more stakeholders, the slower and heavier the processes become.| Mario Peshev
This year continues to be surprising even after all that we went through in the past years. As a result, we had to shift the way we work, the way we| Mario Peshev
One of the most frequent questions I receive when it comes to marketing is: "How do you come up with so many ideas over the past few years across so many| Mario Peshev
The richest people in the world run companies: Jeff Bezos, Bill Gates, Warren Buffett, Mark Zuckerberg—you don’t need a hint to associate their names with| Mario Peshev
We live in the most entrepreneurial era since the inception of humankind, and there’s so much entrepreneurs need to know about running a business.| Mario Peshev
Workplace conflict, a key aspect of employee relations, costs $359 billion in paid hours or 385 million working days annually, according to the “Workplace| Mario Peshev
As business leaders face unprecedented changes in 2025, staying ahead requires agility, innovation, and a relentless commitment to growth. The global| Mario Peshev
The vast and often unexplored world of B2B niches offers a goldmine of opportunities for businesses seeking to specialize, connect, and profit. B2B niches| Mario Peshev
Is building a new department the best move for your business, or could it be a costly misstep? For many small businesses and SMEs in the B2B| Mario Peshev
No organization is immune to crises, as no organization should be without a robust crisis communications planning strategy. Whether it's a natural| Mario Peshev
Growing a business is an exciting yet daunting journey, often shaped by the business challenges that test every entrepreneur’s resolve. For the 89% of| Mario Peshev
Over 50,000 US users search for “productivity” in Google every single month, highlighting the growing interest in finding an effective productivity| Mario Peshev
Imagine a business as a complex machine. The parts—products, services, marketing, and operations—need to work together seamlessly to create a valuable| Mario Peshev
I’ll talk about robots in a bit, but a quick rundown of a busy week: A packed weekend with family travel and 15 hours of book writing (final touches on my| Mario Peshev
The content marketing landscape is a constant dance of innovation and adaptation, and as we look ahead to 2024, the evolving content marketing challenges| Mario Peshev
Owning a business is an exhilarating journey. You're the captain of your own ship, charting a course towards innovation and success. But just like any| Mario Peshev
The B2B marketing landscape is experiencing a profound transformation, as the era of broad, indiscriminate campaigns fades away and is replaced by a new| Mario Peshev
In the current digital age, creating content is crucial for attracting and engaging the audience, establishing a brand, and driving business growth.| Mario Peshev
Channel partnerships can be an effective strategy for businesses to cross-sell and upsell to the same target market as other vendors in their space.| Mario Peshev