State of the Industry Part 5: The Golden Age of Influencer Marketing
2025 is the golden age of Creator marketing. Discover how your brand can thrive with data-driven strategies, trusted voices, and high-converting content.| onbrand.shopltk.com
Discover articles and information on relevant topics for your brand relating to influencer marketing, the LTK platform, Creator Commerce, and more.| onbrand.shopltk.com
By the end of 2025, the global Creator Marketing industry will be valued at $32.55 billion, and its impact only continues to rise. For brands looking to harness this channel in 2025, success means embracing long-term strategy, building genuine partnerships, and keeping up consistent engagement. Here’s what you need to know:| LTK B2B Brand Blog
The holidays bring cheer, new memories, and the excitement of finding the perfect gift. LTK’s 2025 Holiday Consumer Study provides the insights you need to make this season truly shine. Turn to LTK's "Trends That Will Shape the Rest of 2025" webinar as your go-to Creator playbook for holiday marketing campaigns, and let these key insights guide your strategy for the months ahead.| LTK B2B Brand Blog
| LTK B2B Brand Blog
There are currently 36.2 million small businesses across the U.S. Small enterprises, which are an essential part of the economy, were responsible for creating 1.2 million jobs in the U.S. from March 2023-March 2024. More than 90 percent of all operating businesses worldwide fall into the micro-, small-, or medium-sized category, showcasing how vital these companies are to economic stability and growth.| LTK B2B Brand Blog
Creator Marketing is transforming how brands connect with consumers, but even the best campaigns can falter if you hit these common pitfalls. Drawing from partnerships with more than 8,000 brands through LTK, here are the mistakes to avoid and what to do instead:| LTK B2B Brand Blog
| LTK B2B Brand Blog
| LTK B2B Brand Blog
2025 is the golden age of Creator marketing. Discover how your brand can thrive with data-driven strategies, trusted voices, and high-converting content.| onbrand.shopltk.com
Retail media networks help brands develop relationships with retailers, offer customized shopping experiences, and harness the power of first-party data.| onbrand.shopltk.com
Find your brand’s competitive edge. Explore LTK’s brand study in partnership with Northwestern and find Creator marketing trends to drive your approach.| onbrand.shopltk.com
Influencer marketing sways purchasing decisions more than ever. Here’s why always-on influencer campaigns pack a bigger punch than ad-hoc campaigns.| onbrand.shopltk.com
LTK’s 2025 CPG study uncovers the value of Creators across CPG marketing. Discover how Creator-driven strategies help boost awareness and purchase intent.| onbrand.shopltk.com
LTK Beautiful brought together top beauty brands, visionaries, and Creators for an immersive experience in Miami.| onbrand.shopltk.com
LTK and Northwestern University Retail Analytics Council Announce Annual Creator Marketing Study| onbrand.shopltk.com
The Next Wave of Creator Marketing: New Study from LTK and Northwestern University Retail Analytics Council| onbrand.shopltk.com
Many brands are not aware that influencer marketing can deliver full-funnel performance and achieve key metrics throughout the consumer journey.| onbrand.shopltk.com
Discover how creator marketing with LTK drives trust, engagement, and sales. Tap into the power of influencers to boost your brand's growth.| onbrand.shopltk.com
Gleaned from thousands of successful creator-brand collaborations at LTK, discover our insider tips on building creator campaigns that drive performance.| onbrand.shopltk.com
How do you choose the right influencer commission rates for your content creator? It’s not a one-size fits all scenario!| onbrand.shopltk.com
An influencer marketing platform can help businesses and Creators boost brand awareness through effective advertising campaigns.| onbrand.shopltk.com
Discover how Cannes Lions 2025 once again affirmed its position as the premier gathering of visionaries, marketers, and creatives from around the globe.| onbrand.shopltk.com
Discover how Cannes Lions 2025 once again affirmed its position as the premier gathering of visionaries, marketers, and creatives from around the globe.| onbrand.shopltk.com
LTK brought a bold perspective to the 2025 Cannes Lions Festival, uniting with top industry leaders to shape the future of creativity. Discover more.| onbrand.shopltk.com
Need tips for building strong relationships with Creators and shoppers? You've come to the right place! Get the scoop with this blog post.| onbrand.shopltk.com
Want to take advantage of Creator content? LTK offers a five-step process to harness influencer marketing for beauty brands. We’ll help your brand shine.| onbrand.shopltk.com
Brands need to reach audiences long before they’re ready to buy. Upper-funnel marketing builds exposure. Tips for using Creators to grow relationships.| onbrand.shopltk.com
An influencer marketing platform can help businesses and Creators boost brand awareness through effective advertising campaigns.| onbrand.shopltk.com
Maintaining effective partnerships with influencers can help CPG businesses increase sales, boost brand awareness, and retain customers.| onbrand.shopltk.com
Your brand itself is the primary driver for consumer purchases. Discover how to become a Most Loved brand, and how Creator collaborations can help.| onbrand.shopltk.com
Launch of CRM dashboard in Creator App| onbrand.shopltk.com
As we head into a new year, one thing is certain—Creator Guided Shopping isn’t going anywhere. In fact, Creators are influencing consumers through all aspects of their discovery journey. From marketing efforts to community building to product purchases, Creators continue to push shopping forward—and continue to help brands innovate, grow, and reach new heights.| onbrand.shopltk.com
Discover how Creators drive online shopping through data-driven insights, influencing decisions, and shaping e-commerce strategies for brands and marketers| onbrand.shopltk.com
Retail media network marketing is on the rise, and Creators are becoming immense contributors. Unlock insights from LTK research to inform your approach.| onbrand.shopltk.com
LTK’s industry webinar shows the value of content Creators for beauty brands. Discover how to grow your community and your business.| onbrand.shopltk.com
Explore key takeaways from our beauty webinar to take full advantage of the expertise of beauty content Creators.| onbrand.shopltk.com
The Creator Journey™ 2024: LTK Releases Creator Shopping Trends Report| onbrand.shopltk.com
An influencer marketing platform can help businesses and Creators boost brand awareness through effective advertising campaigns.| onbrand.shopltk.com
CPG Brands, Brand, LTK, LTK app, Creator Marketing, Creator, results, inflation, 2022, Millennials, Gen Z, population, social media, shopping, online| onbrand.shopltk.com
Creator Marketing keeps changing. Explore the webinar for key trends and get a sneak peek at the new LTK consumer experience.| onbrand.shopltk.com
Creator Commerce™ can help your brand BE MORE believable, efficient and effective in inflationary times.| onbrand.shopltk.com
Creator Marketing drives social media success. But is it wise to go all in on a platform such as TikTok? Learn how LTK creates an evergreen presence.| onbrand.shopltk.com
LTK Releases 2025 Creator Marketing Trends Report: Power of Creators in Consumer Trust and Shaping Trends| onbrand.shopltk.com
Today’s content Creators give brands a role in driving connections. Explore LTK’s webinar highlights and how to propel your marketing funnel.| onbrand.shopltk.com
Discover key insights from the LTK Consumer Study on how Creators drive trust, engagement, and sales in 2025’s evolving digital marketplace.| onbrand.shopltk.com
Discover key insights from the LTK Consumer Study on how Creators drive trust, engagement, and sales in 2025’s evolving digital marketplace.| onbrand.shopltk.com
Discover our Most Loved Award winners for 2024 and the Creator collaborations that helped these brands get to the top of our list.| onbrand.shopltk.com
Crafting an influencer marketing strategy is complicated. Achieve success with five steps that’ll set you on the right path—and let LTK fill in the gaps.| onbrand.shopltk.com
Considering Creator Marketing? Find success with a combination of technology and data inside the LTK Connect platform. Begin your journey in 2025.| onbrand.shopltk.com
An influencer marketing platform can help your small business partner with the right Creators to launch effective social media campaigns.| onbrand.shopltk.com
Video really is the new king, and consumers expect to see it before making purchases. Here’s how influencers are using video as their marketing superpower.| onbrand.shopltk.com
Content Creators influence audiences every day, but are partnerships worth it? LTK’s August 2023 Brand Survey looks at reasons to explore the possibility.| onbrand.shopltk.com
Learn effective ways to market to beauty buyers in 2025 such as prioritizing authenticity, embracing new beauty ideals, and staying on top of trends.| onbrand.shopltk.com
This year’s LTK Con gave us an opportunity to chat with a few of our rising star retailers. Relive their Creator journeys through the eyes of their marketing leaders.| onbrand.shopltk.com
Empower consumers to share authentic brand stories. LTK shows you how to generate meaningful brand engagement through UGC to work alongside Creator content.| onbrand.shopltk.com
LTK Connect helps DTC brands use Creator Commerce™ to launch influencer marketing strategies and scale their businesses.| onbrand.shopltk.com
Insights on Gen Z shopping habits and key characteristics to help brands optimize marketing strategies through content creators.| onbrand.shopltk.com
As consumers look for guidance, more male influencers are emerging. See how they’re reaching men across social media, especially in key verticals.| onbrand.shopltk.com
A majority of Gen Zers make purchases based on influencer recommendations. Here’s how Gen Z influencers can help grow your brand.| onbrand.shopltk.com
Members of Gen Z prefer consuming video content and are more likely than other generations to trust Creators for product recommendations.| onbrand.shopltk.com
Trying to get the most from social media? Use content creators to build an impactful social media strategy for brands that resonates across the entire customer journey.| onbrand.shopltk.com
Holiday shopping season is upon us! Discover how to craft a successful social media strategy for businesses and the value of content Creator partnerships.| onbrand.shopltk.com
Establishing goals for your next influencer marketing campaign can help you measure the success of your efforts.| onbrand.shopltk.com
Unlock the future of Creator Marketing with LTK Match! This AI-powered tool connects brands with ideal creators, boosting campaign performance and ROI.| onbrand.shopltk.com
Gen Z looks to influencers for authenticity and transparency, answering their needs to drive toward purchase. See how micro-influencers can help brands.| onbrand.shopltk.com
Establishing goals for your next influencer marketing campaign can help you measure the success of your efforts.| onbrand.shopltk.com
LTK’s 2024 Holiday Shopper Study uncovers key data to help your brand reach consumers. Explore our recap for Creator Marketing insights.| onbrand.shopltk.com
As consumers increasingly trust influencers, brands need to incorporate content Creator marketing. Learn how to add influencers to your 2025 budget.| onbrand.shopltk.com
Brands must tailor their back-to-school marketing for Gen Z’s unique needs. Unlock new ways to collaborate with content Creators to drive back-to-school purchases.| onbrand.shopltk.com
Partnering with the right content LTK Creators can help businesses reach Gen Z just in time for back-to-school shopping.| onbrand.shopltk.com
Influencers’ credibility and skills guide audiences through the buyer's journey. Discover how to leverage influencer campaigns to drive results.| onbrand.shopltk.com
Creators are driving the consumer journey as part of retail media network marketing. Explore key takeaways from our retail media forecast webinar.| onbrand.shopltk.com
LTK Connected TV uses CTV influencers to craft interactive, shoppable ads and drive results. Discover its potential for your brand.| onbrand.shopltk.com
LTK's Co-Founder Amber Venz Box sheds light on the influencer and brand implications of a potential TikTok ban.| onbrand.shopltk.com
LTK Beautiful Miami beauty executive summit and LTK x Maybelline Creator happy hour.| onbrand.shopltk.com
Not sure about Creator marketing? Set your doubts aside. Uncover the value of Creators, backed by recent LTK studies.| onbrand.shopltk.com
Content Creators give your brand more bang for your investment buck. Explore your marketing budget’s value and the role influencer marketing plays.| onbrand.shopltk.com
Establishing goals for your next influencer marketing campaign can help you measure the success of your efforts.| onbrand.shopltk.com
The right influencer marketing platform helps businesses discover local and micro Creators who best represent their brand and values.| onbrand.shopltk.com
