Abandoned cart emails help retail businesses recover sales from people that add items, then abandon their shopping cart. I wrote this article for anyone that wants to learn how to get started and maximize their chances for success right out of the gate. The post 5 Abandoned Cart Email Best Practices To Recover Lost Purchases 🛒 appeared first on Maven Marketing LAB.| Maven Marketing LAB
TOP 5 BEST PRACTICES FOR ECOMMERCE STORES Pop-ups are used on almost every website nowadays. But let’s admit it: they are hard to love. They are often synonymous with being interrupted and spammed. The reason this method is controversial is that pop-ups can both improve and worsen the user experience. The post How To Create Great Pop-Ups For Lead Generation 🙌 appeared first on Maven Marketing LAB.| Maven Marketing LAB
Let’s start with a question! ❓ Who is more willing to purchase from your eCommerce store? 1. Someone who’s been on your email list for a long time 2. Someone who has just signed up for your email list The traditional answer to this question is the “1.”— after all, that person has had plenty of time to check out what you do and get “nurtured” from lead into a customer. The post The Basics of the Welcome (Pre-Purchase) Email Sequence appeared first on Maven Marketing LAB.| Maven Marketing LAB
The relationship between consumers and brands is vital, but it’s also changing faster than ever before. Making a purchase takes more time for a buyer than it has in the past, as that process now includes self-education and a need to build trust with the company they are looking to buy from. The post How lead nurturing can help your eCommerce store?🤱 appeared first on Maven Marketing LAB.| Maven Marketing LAB
A picture is worth a thousand words. You have heard that saying over and over I’m sure, and there is a good reason for that. It’s not that images talk more than your copy, but they influence triggers inside your brain that communicate with some important parts causing you to relate in a way that words would never be able to. The post How to choose the most impactful images for your email marketing – using psychology? appeared first on Maven Marketing LAB.| Maven Marketing LAB
Ecommerce stores are facing challenging times as the economic impact of Coronavirus starts to bite. Businesses are looking more carefully at budgets, making sure they can squeeze every penny of profit out of their investments, and looking for the most cost-effective way to deliver their products.... The post A Short Guide On How To Prepare Your Email Marketing For Coronavirus 💊📧 appeared first on Maven Marketing LAB.| Maven Marketing LAB
Email marketing today looks a lot different from email marketing in 1978 when the first mass email went out. And with customer expectations and technological solutions increasing, it’s continuing to change. That’s why 2020 and the next few years could be both exciting and challenging for eCommerce stores. The post How eCommerce Email Marketing will change in 2020?🚀 appeared first on Maven Marketing LAB.| Maven Marketing LAB
How to create a Call to Action that works? Every email has a purpose. And every marketer and online business owner understand the importance of getting people to interact with their email campaigns. The only way to accomplish that purpose is by getting your subscribers out of their inbox and guide them to your landing page. The post A Short Guide To Email CTAs 📕 appeared first on Maven Marketing LAB.| Maven Marketing LAB
Do you want people to listen to you and follow your CTAs? Just give them a reason why. How are you going to make them happier, healthier, or richer? Which problems, complications, and difficulties will you help to avoid with your product? Promotional emails are full of product features, specifications, and technical details. But quite often they forget to tell readers what’s in it for them. The post Email Copywriting Series – On How To Write Honest Copy That Sells – Chapter 3. Turn Feat...| Maven Marketing LAB