5 Stages of the Customer Journey - HeyTony
What are the 5 stages of the customer journey and what does it mean for your business? Learn how to effectively attract and manage customers.| HeyTony
What are the 5 stages of the customer journey and what does it mean for your business? Learn how to effectively attract and manage customers.| HeyTony
If you’ve been digging into your analytics and wondering what are impressions on Instagram, you’re not alone. A lot of businesses and creators see the number in their Insights but aren’t quite sure how it works, or why it matters. The truth is, understanding impressions can completely change how you post, when you post, … The post What Are Impressions on Instagram? Boost Yours Now appeared first on HeyTony.| HeyTony
When it comes to privacy laws, most people think of Europe’s GDPR—a strict, far-reaching regulation that transformed how companies handle personal data. But did you know Canada has its own version? It’s called PIPEDA, and if you run a business in Canada, it’s just as important. Short for the Personal Information Protection and Electronic … The post What Is PIPEDA? Canada’s GDPR Equivalent appeared first on HeyTony.| HeyTony
Ever wondered what an API is—and more importantly, what it has to do with your website? If you’ve heard the term thrown around in SEO circles or web development convos, you’re not alone. The good news? You don’t need to be a developer to understand the basics. In fact, once you learn what an … The post What is API From an SEO Standpoint? Hear it From HeyTony! appeared first on HeyTony.| HeyTony
If you want to get your products in front of customers fast and boost sales, push strategy marketing is a proven way to make it happen. This approach focuses on actively taking your product to the consumer rather than waiting for them to find you. In this guide, we’ll break down what is a … The post Push Strategy Marketing: 7 Key Tactics to Drive Faster Sales appeared first on HeyTony.| HeyTony
As the digital marketing world evolves rapidly through AI and emerging media channels, some foundational truths remain consistent. One of those key principles is the marketing funnel, a framework that helps you understand how customers discover your business and ultimately make a purchase. This blog goes back to the basics to help you understand … The post The Digital Marketer’s Guide to Marketing Funnels in 2025 appeared first on HeyTony.| HeyTony
The future of online tracking is changing—and fast. One of the most powerful tools marketers have relied on for decades is vanishing: third-party cookies. For small business owners, this means less clarity about who’s visiting your website, where they came from, and what actions they’re taking. In short, your ability to track performance, retarget … The post How To Combat A Cookieless Future appeared first on HeyTony.| HeyTony
TL;DR: How to Find Your Target Audience on TikTok (In 5 Steps) Know your audience across platforms. Use Instagram, Facebook, or YouTube insights to define key demographics and interests before translating that to TikTok. Use TikTok analytics to refine who you’re reaching. The Followers and Content tabs reveal who’s engaging and which formats work … The post How To Find Your Target Audience on TikTok: A Guide for Canadian Brands appeared first on HeyTony.| HeyTony
Let’s be real, SEO has changed. You can’t just toss keywords into a blog post, slap on some backlinks, and call it a day. If you’re trying to rank in 2025 - 2026, you need something stronger. And that something is topical authority SEO. If you’ve been hearing the buzz and wondering whether it's … The post Topical Authority SEO Strategy appeared first on HeyTony.| HeyTony
Boost your career in 2025 with these top 10 digital skills. Learn more about in-demand digital expertise, plus free tools and tips to get started today.| HeyTony
If you’re posting on LinkedIn and watching numbers go up (or down), chances are you’ve seen the term “impressions” pop up. If you're unsure what this means and you’re wondering, “What are impressions on LinkedIn?”, you’re in the right place. Impressions on LinkedIn can feel like a vanity metric at first, but they’re actually … The post What Are Impressions on LinkedIn? Metrics Made Easy appeared first on HeyTony.| HeyTony
Have you ever had trouble accessing a website that you know is online? Maybe you’re getting strange redirects, or certain pages just won’t load while others work fine. In situations like these, one quick command might help solve the problem: ipconfig /flushdns. But what does this command actually do, where do you use it, … The post How To Flush Your DNS appeared first on HeyTony.| HeyTony
Starting a new venture is thrilling, but figuring out how to register a business in Ontario can leave many new business owners scratching their heads. The process doesn’t have to be intimidating. In this simplified 2025 guide, we’ll break down how to register your business name, get set up with the Ontario Business Registry, … The post How to Register a Business in Ontario: 2025 Simplified Guide appeared first on HeyTony.| HeyTony
AI is everywhere these days, with 88% of marketers using it regularly, and 93% say it helps them generate content faster. That raises a big question: does ChatGPT generated text hurt your SEO when you rely on it to create blog posts or web pages? The truth is, AI doesn't damage rankings on its … The post Does ChatGPT Generated Text Hurt Your SEO? appeared first on HeyTony.| HeyTony
At HeyTony, we’ve tested nearly every SEO tool under the sun. From overhyped dashboards to ultra-niche Chrome extensions, our tech stack has been through a lot of trial and error. But the tools we use today? They’re the ones that actually drive results. In this post, I’m breaking down the full list of SEO … The post What SEO Software & Tools Do We Use at HeyTony? appeared first on HeyTony.| HeyTony
Weak branding doesn’t just hold you back—it buries your business. When your online presence feels scattered or unclear, customer trust disappears, conversions stall, and your visibility fades. If you're struggling to stand out, get more leads, or convert traffic into revenue, it might be time for a branding reality check. Web branding is how … The post 5 Web Branding Mistakes Small Businesses Make (and How to Fix Them) appeared first on HeyTony.| HeyTony
What Are Programmatic Ads? Programmatic ads are digital advertisements that are bought and placed using automated software instead of people. The process uses artificial intelligence, data, and real-time bidding to show ads to the right audience, at the right time, in the right place. So, what are programmatic ads in practice? They’re the opposite … The post What Are Programmatic Ads? A Beginner’s Guide to Smarter Digital Advertising in 2025 appeared first on HeyTony.| HeyTony
If you’re reading this, you’ve probably seen some of my Instagram videos, or maybe someone referred you here. Either way, you’re probably wondering: What’s it actually like to work with HeyTony for SEO? Let me break it down. We Don’t Do SEO Like Everyone Else Most SEO agencies chase the same high-volume keywords. That’s … The post Working with HeyTony (Everything you need to know) appeared first on HeyTony.| HeyTony
Key Summary – What Is Gamification in Marketing? Gamification marketing uses game-like elements—like points, quizzes, or rewards—to make content more engaging and memorable. It works by tapping into human psychology: we’re wired to love progress, achievement, and recognition. The benefits? Higher engagement, more conversions, loyal customers, and better data collection. Examples include Starbucks Rewards, … The post What Is Gamification in Marketing: Turning Engagement Into a Game a...| HeyTony
If you're reading this, you're probably shopping for SEO and trying to figure out: "Is this going to cost me a few hundred bucks or a small fortune?" The answer is: it depends—but not in the vague, wishy-washy way you usually hear. This guide will break down exactly what SEO should cost in 2025, … The post How Much Does SEO Cost in 2025? (The Brutally Honest Guide) appeared first on HeyTony.| HeyTony
You’ve set up your business, maybe even launched a great-looking website, but when you Google yourself, nothing shows up. Frustrating, right? One of the most common questions we get from small business owners is: Why is my business not showing up on Google? The truth is, it could be a few different things. Google … The post Why Is My Business Not Showing up on Google? appeared first on HeyTony.| HeyTony
Your website looks perfect. Your browser loads fast. Your forms work great—until they don’t. Suddenly, pages freeze, updates don’t show up, and your site seems haunted. The culprit is often cached data. If you’ve been searching how to clear cache on Chrome, you're in the right place. This guide explains how to clear your … The post How to Clear Cache on Chrome in 2025 (Desktop and Mobile) appeared first on HeyTony.| HeyTony
When it comes to building a custom WordPress website without touching a line of code, two names often rise to the top: Avada and Elementor. Both are powerful tools that empower users to design visually stunning, responsive websites, but they take different approaches. Avada is an all-in-one theme and builder package, while Elementor is … The post Avada VS Elementor appeared first on HeyTony.| HeyTony
Did you know that 93% of consumers say online reviews influence their purchase decisions? And if they have a bad experience, 95% of them are likely to tell others. That makes customer reviews important for your reputation, and potentially powerful for your search engine rankings as well. With so much riding on what people … The post Do Google Reviews Help SEO or Harm It? appeared first on HeyTony.| HeyTony
In today’s hyper-connected world, online brand protection is not just important, it’s essential. As companies increasingly operate in digital environments, threats to brand identity, reputation, and revenue continue to grow. From counterfeit products sold on e-commerce platforms to unauthorized social media accounts and phishing websites, malicious actors have become more sophisticated than ever. For … The post Online Brand Protection: 4 Powerful Tactics for 2025 appeared first on HeyTony.| HeyTony
So, you want to show up in local search results and actually get clicks that turn into customers? Then creating location-specific landing pages is your new best friend. These aren’t just copy-paste versions of your homepage with a city name slapped on. They’re strategic, optimized, and purpose-built to rank in localized SERPs service area … The post Creating Location-Specific Landing Pages appeared first on HeyTony.| HeyTony
Imagine pulling off a campaign so clever, unexpected, or audacious that it stops people mid-scroll—or mid-walk. That’s the power of guerrilla marketing. It’s not just low-cost. It’s high-impact. And for small brands with big ideas, it might just be your secret weapon. But here’s the twist: guerrilla marketing isn’t a one-size-fits-all tactic, and while … The post What Is Guerrilla Marketing? A Simple Guide for Small Brands appeared first on HeyTony.| HeyTony
SEO tracking is the process of measuring and analysing how well your website performs in search engines. It involves monitoring key metrics like keyword rankings, organic growth in traffic, or backlinks, conversion rates, and site health. But SEO tracking goes beyond just numbers—it gives you insight into how visible and effective your website really … The post 4 Powerful Tools for SEO Tracking That Will Help Boost Your Rankings! appeared first on HeyTony.| HeyTony
If you've ever asked yourself, "How can I delete a review on Google?", you’re not alone. Maybe you posted a review and had a change of heart, or you’re a business owner dealing with a fake or unfair review. Either way, Google reviews can seriously impact public perception, and it’s important to know how … The post How Can I Delete A Review On Google? Complete Guide appeared first on HeyTony.| HeyTony
As a content creator or small business owner, your iPhone is a production studio in your pocket. Whether you’re capturing product demos, app tutorials, or testimonials, knowing how to screen record on iPhone lets you create real-time, vertical content for platforms like Instagram Reels, TikTok, Facebook Stories, and YouTube Shorts. And the best part? … The post How to Screen Record on iPhone for Instagram, TikTok & Reels appeared first on HeyTony.| HeyTony
Have you ever looked at your website traffic numbers and thought, “Wait, why doesn’t SEMRush match up with Google Search Console?” You’re not alone. Many marketers and website owners notice a big difference between what SEMrush reports and what they see in Google Search Console. While it might seem like one tool is broken, … The post Why Does SEMRush have different analytics than Google Search Console? appeared first on HeyTony.| HeyTony
Should H1 Be Blog Title for SEO? Quick Guide If you've ever hit "publish" on a blog post and immediately wondered whether Google will actually care about it, you're not alone. One of the most common questions we get is: should H1 be blog title for SEO? And yeah, it's a good one—because the … The post Should H1 Be Blog Title for SEO? Quick Guide appeared first on HeyTony.| HeyTony
Choosing between .com vs .ca may seem like a small detail, but it can actually make a big difference in how your business is seen online, especially in Canada. If you're building a brand, launching a new site, or considering rebranding, this post will help you understand which domain extension makes the most sense … The post .com vs .ca: 6 Key Differences You Must Know appeared first on HeyTony.| HeyTony
Let’s get this out of the way up front: is keywords and SEO the same thing? Not quite. While they’re closely connected, they’re not interchangeable. If you’re new to online marketing, it’s easy to confuse the two. Keywords and SEO pop up in the same conversations, tools, and blog posts—but that doesn’t mean they … The post Are Keywords And SEO The Same Thing? appeared first on HeyTony.| HeyTony
According to a study by the Nielsen Norman Group, nearly 80% of people don’t read online content—they scan it. You have seconds to capture attention, guide the eye, and make your content stick. That’s why formatting a blog is as important as writing quality content. How your blog is structured directly affects how long … The post Master the Basics of Formatting a Blog appeared first on HeyTony.| HeyTony
Great marketers don’t guess—they adapt, pivot, and grow based on data, insight, and sharp strategy. And some of the best insight out there isn’t locked behind a paywall or tucked into a $2,000 course—it’s streaming, free, in your earbuds. If you're trying to stay sharp and ahead of trends, good business podcasts are your … The post 10 Good Business Podcasts Every Marketer Should Hear appeared first on HeyTony.| HeyTony
What is Gen Z? Pew Research defines "generation z" as a person born after the year 1996. Gen Z (aka. "Zoomers") is often stereotyped as social-justice warriors that are tech-addicted, and antisocial. Generation Z is a recent generation, some members of this generation will not remember the days before mobile phones and social networking. … The post Gen Z social media statistics | 2025 appeared first on HeyTony.| HeyTony
Why learning the 3 types of local search intent can help your website content 46% of all Google searches have local intent, meaning nearly half of users are actively looking for businesses and services near their location. These searches often lead to real world action. In fact, mobile users are 50% more likely to … The post Understanding the 3 types of local search intent appeared first on HeyTony.| HeyTony
If you've ever Googled "is digital marketing legit," you're probably knee-deep in ads, gurus, and conflicting advice. You're not alone. In a world full of shiny promises and self-proclaimed experts, it's tough to figure out what actually works and what’s just smoke and mirrors. The short answer? Yes, but only when it's done right. … The post Is Digital Marketing Legit? How to Get Real Results appeared first on HeyTony.| HeyTony
If you've ever searched for a business on Google and clicked on a review from someone with a little orange star next to their name, congrats—you’ve just met a contributor in the local guide program. These are everyday users uploading photos, leaving reviews, and answering questions about local places on Google Maps. But here's … The post What Is the Local Guide Program and Why It Matters for SEO appeared first on HeyTony.| HeyTony
As 2024 wraps up and the dawn of 2025 approaches, every business needs a website to stay competitive. If you already have a website, you may have heard about Google Business Profile. What’s important to stay really digitally competitive is to learn about Google Business Profile Optimization. This process involves enhancing your profile on … The post 3-Step Guide to Google Business Profile Optimization appeared first on HeyTony.| HeyTony
FAQ schema, its search benefits, downsides, and how it works. You also got an intro, closing, and key sections for an article on the topic.| HeyTony
So, you’ve seen all the TikToks and Reels, and now you’re wondering: “How do I become a UGC creator?” Whether you're in Canada, the U.S., or anywhere else, the good news is that you don’t need followers, fancy gear, or a huge budget to start. Becoming a UGC content creator in 2025 is more … The post How to Become a UGC Creator in 2025 (Even with 0 Followers) appeared first on HeyTony.| HeyTony
TL;DR: How to Create a Call to Action on Instagram Strong CTAs tell your audience exactly what to do—and drive more comments, saves, clicks, and conversions. Use CTAs strategically across captions, Stories, Reels, ads, and your bio—placement matters as much as wording. Keep your language clear, benefit-driven, and emotionally compelling (think urgency, curiosity, or … The post How to Create a Call to Action on Instagram appeared first on HeyTony.| HeyTony
It’s no secret that Facebook users love their abbreviations. Whether browsing Facebook Marketplace, joining local groups, or attending Facebook events, you’ve probably seen posts like “ISO babysitter this weekend” or “ISO used dining table.” But you might be left scratching your head if you’re unfamiliar with online slang. In fact, as of 2024, Facebook … The post What Does ISO Mean on Facebook? appeared first on HeyTony.| HeyTony
If you're building a website or thinking about upgrading your hosting plan, you’ve probably come across terms like CPU, RAM, and bandwidth. These are all server specifications, and they play a critical role in how your website performs. But what do they actually mean? Web hosting specs can make a big impact on your … The post Web Hosting Server Specifications Explained appeared first on HeyTony.| HeyTony
Did you know that using keyboard shortcuts can boost your productivity by as much as 50%? Microsoft Windows comes with many preprogrammed keyboard shortcuts designed to streamline tasks, minimize reliance on the mouse, and enhance your overall computing experience. Whether you're a student, professional, or casual user, mastering these shortcuts can help you work … The post Useful Keyboard Shortcuts On Windows appeared first on HeyTony.| HeyTony
ChatGPT use cases are becoming increasingly popular among content creators and small business owners as they seek to enhance their marketing strategies. This artificial intelligence chatbot can engage with users in a natural and conversational manner, offering services such as writing SEO blog posts, answering questions, and even cracking jokes. In this article, we'll … The post Top 10 ChatGPT Use Cases, Tips, and Tricks appeared first on HeyTony.| HeyTony
If you’re new to local SEO, you might be wondering what listing management tools are and why they’re so important. They help you streamline and perfect your business's online presence, ensuring that your details are accurate and easily accessible. In this article, we will go over what listing management tools are, which tools are … The post The Best Listing Management Tools appeared first on HeyTony.| HeyTony
Have you ever been working on a group document and wished there was a quick, easy way to cross out information without deleting it for everyone? Meet the strikethrough shortcut! With just a quick keystroke, you can streamline your workflow, saving valuable time and reducing stress. At HeyTony, we’re all about finding simple, effective … The post The Strikethrough Shortcut: How to Strike Text in Seconds appeared first on HeyTony.| HeyTony
When you think of SEO, you might think about getting content ideas for your blog, meta descriptions, and maybe even fixing things like 404 errors on your page. But standing out in search engine results pages (SERPs) is more crucial than ever, with one of the most powerful tools in your SEO arsenal being … The post Schema Markup 101: What is the Recommended Format for Implementing Schema Markup? appeared first on HeyTony.| HeyTony
In the ever-evolving world of web design, creativity and innovation are key to staying ahead. Whether you're designing a portfolio, an e-commerce store, or an informative blog, finding inspiration is essential. That’s why we at HeyTony have curated a list of cool websites across various industries to help fuel your imagination. Feeling … The post 20+ Cool Websites to Inspire Your Next Web Design! appeared first on HeyTony.| HeyTony
When building a website, you might not think much about the size and shape of your images, but this is more important than you might realize! The shape of your images, known as the aspect ratio, can impact how your site looks, how well it works, and even how high it ranks on search … The post How Image Aspect Ratios Affect Your Website appeared first on HeyTony.| HeyTony
We're bombarded with thousands of ads daily, many of which miss the mark entirely. Though we seem to be getting to a world where every billboard, pop-up, and commercial is tailored just for you, it’s not always so. The Spray and Pray method is a contentious strategy that's sparked heated debates in marketing circles. … The post Does the “Spray and Pray” Advertising Method Work? appeared first on HeyTony.| HeyTony
Yes, your website can be a total conversion powerhouse. All you might need is to transform casual browsers into loyal customers with just a few strategic tweaks. The truth is, attracting visitors to your site is really only half the battle. The real challenge is converting those clicks into meaningful actions. CRO marketing, also … The post CRO Marketing: Meaning, Effectiveness & Value appeared first on HeyTony.| HeyTony
Viewers make a decision about whether to watch a video in around three seconds or less. Custom thumbnails are often the make-or-break factor in getting those coveted clicks and YouTube impressions — yes, oftentimes even more than the video itself! Let’s explore everything from the basics of YouTube thumbnail measurements to thumbnail best practices. … The post YouTube Thumbnails: Measurements, Styles & More appeared first on HeyTony.| HeyTony
Imagine you're hosting a grand event, and you need to direct your guests to the right rooms while keeping certain areas off-limits. Now, think of search engines as these guests and your website as the event space. The robots.txt file is your digital guest list, guiding search engine crawlers to the content you want … The post What Is A Robots.txt File appeared first on HeyTony.| HeyTony
The importance of connecting with a target audience in a personalized way is more prevalent than ever before. Multi segment marketing is a powerful approach that can help you achieve this goal. But what is multi segment marketing, and how can you benefit from using it? In this article, we will explore the concept … The post Multi Segment Marketing: Best Strategies for 2024 appeared first on HeyTony.| HeyTony
Everybody wants to become an influencer, but it’s not as easy as it may look. Social media marketing, particularly influencer marketing, has exploded in recent years, with brands recognizing the power of authentic, relatable voices to connect with their target audiences. As an influencer, you have the opportunity to shape opinions, inspire action, build … The post How to Become an Influencer: A Comprehensive Guide appeared first on HeyTony.| HeyTony
Mastering SEO optimization techniques is crucial for small business owners, content creators, and digital marketers alike, as it can significantly boost your online visibility. One of the primary obstacles business owners encounter is enhancing their search engine visibility through effective discovery and relevance strategies. It’s a two-fold approach; you need to know how to … The post How Do You Build Discovery and Relevance for Search Engines? appeared first on HeyTony.| HeyTony
Search engines process over 3.5 billion queries every day. Having a strong online presence and SEO strategy is more important than ever. At the heart of this lies the concepts of Domain Authority (DA) and Topical Authority, two factors that determine how well a website can perform in search engine rankings. While both play … The post Topical Authority VS Domain Authority appeared first on HeyTony.| HeyTony
Facebook Groups have become a powerhouse tool in the digital marketing landscape. They offer something that's become increasingly rare in our digital age: genuine connection and community. As a digital marketing agency, we believe that creating authentic content and building communities is a huge part of having success. In fact, it’s how we grew … The post How to Make a Facebook Group In 2024 appeared first on HeyTony.| HeyTony
Did you know that over 5.6 billion searches are made on Google every day? With so many people relying on Google to find information, it’s important to understand the best ways to navigate the internet. At Heytony, we understand that navigating the vast world of the internet can be confusing, especially if you're new … The post Should I Search Google or Type a URL? appeared first on HeyTony.| HeyTony
Starting a business in Ontario can be an exhilarating and rewarding journey. Whether you’re an entrepreneur with a groundbreaking idea or an experienced professional ready to explore new avenues, understanding the steps and procedures involved is essential to your success. If you want to learn how to start a small business in Ontario, this … The post How to Start a Small Business in Ontario (11 Steps) appeared first on HeyTony.| HeyTony
If you're interested in Canadian affiliate marketing, now is the perfect time to explore this flourishing industry. With affiliate marketing Canada contributing to 16% of online purchases in both the US and Canada, there’s a significant opportunity for growth and success. In this article, we’ll teach you the best affiliate marketing Canada strategies. We’ll … The post Best Affiliate Marketing Canada Beginners Strategy appeared first on HeyTony.| HeyTony
Have you ever wanted to start developing a more content-focused approach to your business or marketing strategy? Content marketing is one of the most effective approaches a business can take to drive up web traffic and conversions. Despite videos making up a large portion of what we consume, written content is still as important … The post 4 Content Writing Tips Everyone Should Know About! appeared first on HeyTony.| HeyTony
Did you know that tracking just a few key interactions on your website can reveal powerful insights into user behavior? Custom events in Google Analytics offer a way to go beyond standard metrics and uncover how visitors engage with your content. By setting up and analyzing custom events in Google Analytics, you can make … The post Custom Events Worth Tracking In Google Analytics appeared first on HeyTony.| HeyTony
Picture this: you're brainstorming content ideas, and suddenly, you have access to a magical crystal ball that shows you exactly what your audience is curious about. Essentially, that’s what AnswerThePublic does! This nifty tool is a goldmine for content creators and marketers, providing insights into the questions, prepositions, and comparisons people are searching for … The post How to Use Answer the Public to Create a Content Calendar (For Free!) appeared first on HeyTony.| HeyTony
What is High Ticket Affiliate Marketing? High ticket affiliate marketing is a strategy where you promote products or services with a higher price point — typically $1,000 or more. This approach can be a game-changer for your affiliate marketing efforts, offering the potential for substantial earnings with fewer sales. What kind of products are … The post High Ticket Affiliate Marketing- Does It Work? appeared first on HeyTony.| HeyTony
Creating an audience avatar is more than just jotting down basic demographics to guesstimate who your audience is. Because let’s be honest — the more you know about your audience, the more potential income you can generate! A true audience avatar is a comprehensive profile that includes psychographic information, pain points, goals, and behaviours … The post How to Create Your Own Audience Avatar appeared first on HeyTony.| HeyTony
In the bustling world of social media, TikTok has rapidly risen as a game-changer for digital marketing. Among its innovative advertising formats, spark ads stand out, offering a unique blend of authenticity and engagement. As we dive into the realm of TikTok ads, this article aims to be your guiding light, illuminating how these … The post What Are Spark Ads On TikTok? appeared first on HeyTony.| HeyTony
Just like big companies have brands that help them stand out, you can do the same on social media. Knowing how to brand yourself on social media is your chance to show the world what makes you special and what you have to offer. A strong personal brand can help you land your dream … The post How to Brand Yourself on Social Media appeared first on HeyTony.| HeyTony
A lead magnet is a favorite amongst content creators — a win-win! Your audience gets something helpful, and you get a new lead to nurture and potentially convert into a customer. But wait — what is a lead magnet in marketing? What is a Lead Magnet in Marketing? & Types of Lead Magnets A … The post What is a Lead Magnet in Marketing? appeared first on HeyTony.| HeyTony
Your feed has been flooded with short-form videos, from TikTok videos to YouTube Shorts to, yes, Instagram Reels. But how long can Instagram Reels be? And how can you make one that’s engaging enough for new audiences to find and follow you? Here’s how to unravel the art of mastering Instagram Reels in your … The post Find out how long can Instagram reels be? (2024) appeared first on HeyTony.| HeyTony
It’s no secret that ChatGPT has revolutionized the way we work. But what is secret is how to really use it to make your content complement your existing tone of voice. It’s easy to spot a fully-fledged ChatGPT response from a mile away, so the magic is all in the prompts. Let’s break down … The post Tips for Writing Effective ChatGPT-4 Prompts appeared first on HeyTony.| HeyTony
In a world where the viral video dominates our feeds and capture our attention, mastering the art of creating shareable content is essential for even business owners (not just content creators!). Whether you're a seasoned YouTuber or just starting out, understanding the key steps to crafting a viral video can make all the difference … The post Your 5-Step Formula for Creating a Viral Video appeared first on HeyTony.| HeyTony
Have you ever wondered why some YouTube videos get millions of views? Sometimes, it’s not always about the quality of the video, but the thumbnail and the title to reel the viewer in. Just like strategic SEO or smart Google Ads can bring more traffic to your site, a good title can affect how … The post Your Guide to Creating Better YouTube Clickbait Titles appeared first on HeyTony.| HeyTony
Ever wonder how some brands seem to have everyone talking about them? (Hint: you don’t need to be an SEO or even marketing expert to know how to do it). We’re going to share some practical and easy content marketing ideas that can turn your content into a crowd-puller. Whether you're starting from scratch … The post 10 Easy Tips for Effective Content Marketing appeared first on HeyTony.| HeyTony
Have you ever wondered what makes some online content stand out more than others? There’s a great concept that you could start implementing right now: 10x content. 10x content is content that's ten times better than the best result you can currently find when you search for something on Google or any other search … The post What is 10x Content? appeared first on HeyTony.| HeyTony
Did you know that Google processes over 3.5 billion searches per day? With such high numbers, it's no surprise that Google Ads has become an essential tool for businesses looking to capture the attention of potential customers online. However, while Google Ads offers many features to optimize your campaigns, one aspect that can sometimes … The post How To Disable Auto Apply Recommendations In Google Ads appeared first on HeyTony.| HeyTony
Did you know that 75% of users never scroll past the first page of search results? When it comes to getting found online, every aspect of how your website appears to users matters. An often overlooked part of search result previews is the page’s URL. While it is easy to remember to optimize your … The post How Long Should A URL Be For SEO appeared first on HeyTony.| HeyTony
Did you know that over half of all web traffic comes from mobile devices? In today’s fast-paced digital world, mobile is the primary gateway to information—and the cornerstone of effective content marketing. Adopting a mobile-first strategy isn’t just smart; it’s essential for staying ahead. In this guide, we’ll break down the importance of mobile … The post Mobile Content Marketing Basics appeared first on HeyTony.| HeyTony
Are you eager to make money online? Delve into the world of digital products – those fast-growing, widely consumed treasures of the internet. Let's simplify the basics and guide you through straightforward yet effective ways to keep the cash flowing. Digital products are not just supplementary; they can be the heart of your business. … The post How to Market Digital Products Effectively appeared first on HeyTony.| HeyTony
Did you know that in 2023, over 45% of websites were found to use WordPress? Having a website is important for businesses nowadays. This article talks about making websites with WordPress, especially custom ones. We'll explain how they're different, why they're good, and help you determine if it's right for your business. Additionally, We'll … The post Custom WordPress Development: Do You Need It? appeared first on HeyTony.| HeyTony
In the dynamic landscape of digital marketing, paid search campaigns stand out as powerful tools for driving traffic and boosting brand visibility. However, the success of these campaigns comes with its set of challenges, particularly the risk of competitors, affiliates, and resellers capitalizing on your brand's reputation. This is where robust paid search monitoring … The post Paid Search Monitoring : A Guide to Enhancing Campaign Security appeared first on HeyTony.| HeyTony
In the vast realm of global e-commerce, where trillions of dollars change hands annually, the future appears promising. However, amidst this sea of opportunities, success hinges on one critical factor—end-user optimization. This unassuming yet powerful strategy lies at the heart of many thriving online businesses. In this educational guide, we will delve into the … The post End-User Optimization : A Guide to Unlocking E-commerce Success appeared first on HeyTony.| HeyTony
Encountering a 404 error is a common experience for internet users navigating websites. Despite their prevalence, many individuals may not fully grasp the significance of these errors, potentially overlooking opportunities for improvement. In this discussion, we delve into the nature of 404 errors, their triggers, and their implications for website SEO. What Are 404 … The post How Fixing 404 Errors Improve Website Performance appeared first on HeyTony.| HeyTony
In the ever-evolving realm of Search Engine Optimization (SEO), one frequently encounters the term "profile linking." But what is profile linking, and how can it be harnessed to propel your website's visibility in search engine results? In this blog, we'll delve into the intricacies of profile linking, exploring its nuances, benefits, and best practices. Unveiling … The post Profile Linking and how it powers SEO appeared first on HeyTony.| HeyTony
In today's digital age, having a strong online presence is crucial for the success of businesses, both large and small. With over 15,000 businesses in Hamilton, competition is fierce, and it's essential to stand out in the digital landscape. That's where HeyTony comes in, offering expert Search Engine Optimization (SEO) services tailored to Hamilton … The post Find A Hamilton SEO Expert at HeyTony appeared first on HeyTony.| HeyTony
In the dynamic landscape of business, understanding your market and competitors is crucial for strategic decision-making. Visualizing complex market dynamics becomes easier with a powerful tool known as market mapping. While market mapping offers several advantages, it’s essential to delve into the less-explored realm of its limitations. In this comprehensive guide, we will unravel … The post Disadvantages of Market Mapping: A Comprehensive Guide appeared first on HeyTony.| HeyTony
In the dynamic landscape of social media, where trends evolve rapidly, one feature has notably made a lasting impression—Facebook Reels. As you dive into creating short and engaging videos on this platform, you might wonder, can you edit captions in Facebook Reels after posting them? Consequently, this comprehensive guide will explore the importance of … The post How To Edit Caption In Fb Reels appeared first on HeyTony.| HeyTony
In the dynamic world of digital marketing, reaching the right audience is crucial for the success of any advertising campaign. Enter the “Audience Overlap” concept, which holds immense importance in optimizing your Facebook Ads strategy. But what exactly is audience overlap? What Is Audience Overlap? In simple terms, audience overlap occurs when your ads … The post Audience Overlap With Your Facebook Ads appeared first on HeyTony.| HeyTony
In the dynamic realm of Canadian entrepreneurship, the benefits of starting a business from the comfort of your own home are gaining widespread recognition. The allure of flexibility takes center stage, allowing aspiring entrepreneurs to craft their schedules and work at their own pace. This autonomy is particularly appealing for those who value work-life … The post 11 profitable home businesses to start in Canada appeared first on HeyTony.| HeyTony
In the bustling world of social media, there's a new kid on the block, and its name is Lemon8. Created by ByteDance, the same company behind the viral sensation TikTok, Lemon8 is making waves globally, positioning itself as a lifestyle app that blends the best of Instagram and Pinterest. But what exactly is Lemon8, … The post Lemon8: An App To Look Out For appeared first on HeyTony.| HeyTony
In the vast landscape of search engine optimization (SEO), understanding the nuances of contextual links can significantly impact the visibility and credibility of your website. As we delve into the realm of SEO strategies, it becomes crucial to decipher the contextual link meaning and explore the best practices associated with contextual link building. In … The post Contextual Links Meaning and their Significance in SEO appeared first on HeyTony.| HeyTony
In the dynamic world of digital marketing, strategies are constantly evolving to meet the demands of both brands and consumers. Influencer marketing has emerged as a powerful tool, and within this realm, a relatively new technique is gaining prominence – influencer whitelisting. This blog aims to delve into the intricacies of what whitelisting is … The post Unlocking the Power of Influencer Whitelisting in Social Media Advertising appeared first on HeyTony.| HeyTony
In the ever-evolving digital marketing landscape, email campaigns are a cost-effective and essential tool for businesses and are a great way to level up your digital marketing tactics. As entrepreneurs and small business owners increasingly recognize the power of email marketing, platforms like Flodesk and Mailchimp have gained prominence. The following article comprehensively compares … The post Flodesk vs Mailchimp: What’s Best For You? appeared first on HeyTony.| HeyTony
In the ever-evolving landscape of e-commerce, mastering the art of launching a new product on Amazon is akin to navigating a complex flight plan. Much like a pilot in control of countless levers and buttons, successful product onboarding requires a meticulous, step-by-step strategy. In this blog, we will delve into the critical aspects of … The post How to Launch a New Product on Amazon appeared first on HeyTony.| HeyTony
In the digital age, your website’s domain name is more than just an address – it's a crucial part of your brand's online identity and search engine ranking. Changing domain name SEO impact can be a pivotal step in your business’s growth or rebranding strategy. However, it's vital to understand the SEO impact of … The post Changing Domain Name SEO Impact appeared first on HeyTony.| HeyTony
In the fast-paced world of digital marketing, brands are constantly seeking innovative ways to engage consumers and streamline the purchasing process. One such groundbreaking tool that has taken the retail industry by storm is the shoppable video. In this article, we will delve into the concept of shoppable videos, explore their impact on retail … The post The Power of Shoppable Videos: Revolutionizing Retail Marketing appeared first on HeyTony.| HeyTony
