How Grammarly’s $210M display ad strategy helped it become a unicorn - Adbeat
A comprehensive look into how Grammarly’s $210M in ad spend helped the grammar checker app become the top writing assistant by acquiring 30+ million users.| Adbeat
When I think of credit cards, I immediately think of American Express (AmEx)–particularly their platinum cards. Chances are that a […] The post Analyzing American Express’s $167M Display Ad Strategy appeared first on Adbeat.| Adbeat
As an advertiser, it’s never been harder for you to capture and retain your audience’s attention. Research from the University […] The post Brands only have 1.7 seconds to grab attention with video ads. Here’s how to do it appeared first on Adbeat.| Adbeat
Black Friday and Cyber Monday (BFCM) are make or break for retailers, with over 200 million consumers shopping in-store and […] The post BFCM display ad strategy: Best practices from Home Depot, Pandora and more appeared first on Adbeat.| Adbeat
Walk outside your home, and you’re bound to see ads everywhere. On billboards, posters, buses, and even subway platforms. You’ve […] The post Ad Testing 101: Create Effective Ads That Drive Results appeared first on Adbeat.| Adbeat
The pop of the bottle opening. The gentle glug-glug-fizz as you decant the golden liquid. The foamy head; the condensation […] The post Battle of the brewers: How Bud Light, Guinness & Modelo are competing through display ads appeared first on Adbeat.| Adbeat
Not normally a big fan of weight lifting or equestrianism or modern pentathlon? You might change your mind, because the […] The post How brands are using the Olympics in display ads (feat. Gillette, Intel, Toyota & more) appeared first on Adbeat.| Adbeat
Now that summer is in full swing, many of us have one thing on our minds: travel. Interest in travel-related […] The post Airbnb, Booking.com and VRBO: Analyzing the display ad strategies of big travel brands appeared first on Adbeat.| Adbeat
By 2027, global online sales are expected to surpass an eye-watering $8 trillion. So it’s no surprise that starting an […] The post How Shopify, Squarespace & Wix use display ads to fight for ecommerce supremacy appeared first on Adbeat.| Adbeat
About one in 13 adults in the US now identifies as lesbian, gay, bisexual, transgender, queer, or some other sexual […] The post 8 persuasive Pride display ad campaigns (featuring Hulu, Tinder & more) appeared first on Adbeat.| Adbeat
A comprehensive look into how Grammarly’s $210M in ad spend helped the grammar checker app become the top writing assistant by acquiring 30+ million users.| Adbeat
