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How Grammarly’s $210M display ad strategy helped it become a unicorn - Adbeat
https://blog.adbeat.com/how-grammarlys-210m-display-ad-strategy-helped-it-become-a-13-billion-app/
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Tagged with:
case study
saas
programmatic advertising
display advertising
A comprehensive look into how Grammarly’s $210M in ad spend helped the grammar checker app become the top writing assistant by acquiring 30+ million users.
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