Adobe & Google Cloud Expand Partnership to Advance AI
Adobe & Google Cloud expand their partnership to merge creative expertise with advanced AI models like Gemini & Imagen, redefining digital creativity.| Martech360
Adobe & Google Cloud expand their partnership to merge creative expertise with advanced AI models like Gemini & Imagen, redefining digital creativity.| Martech360
Forethought Unveils Browser Agent: Empowering AI to Take Action Across Any Web Interface | Martech360
Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps readers grasp the nuances that follow the news. Top 11 News from this Week In Marketing Automation news this week… Google Launches Pomelli AI to Empower SMBs in Brand-Driven Marketing Google Labs has rolled out Pomelli, an […] The post MarTech360’S Weekly News Roundup With Google, HGS, Wunderkind, The Trade Desk, LG Ad Solutions And More! appeared first ...| Martech360
Owning martech platforms used to mean stacking tools like trophies. The more you had, the more advanced you looked. But in 2026, the real power play isn’t about how many platforms you own, it’s about how well they work together. The age of feature sprawl is over, and the new Stack Wars are being fought […] The post Martech Stack Wars: Which Platforms Will Dominate in 2026? appeared first on Martech360.| Martech360
Have you ever thought of what does it take for brands like Adidas to stay ahead in a world where fast fashion moves faster than loyalty? Looking at Adidas, the sportswear giant isn’t just battling rivals anymore. It’s battling shrinking attention spans, endless choice, and a customer base that expects brands to know them as […] The post How Adidas Uses Martech to Turn Data into Growth appeared first on Martech360.| Martech360
ITN and Magnite have teamed up to deliver a first-of-its-kind offering: programmatic access to live local linear TV advertising inventory. For the first time, advertisers can transact live ads on local broadcast-TV stations programmatically-just as they do with streaming or online video buys. The move reflects a major shift in how the industry thinks about […] The post ITN and Magnite Redefine Local TV Advertising with Programmatic Access appeared first on Martech360.| Martech360
LG Ad Solutions has launched Agentiv, a next-generation artificial-intelligence platform designed to streamline and amplify advertising workflows across its Connected TV (CTV) ecosystem. Built to support both internal and external agents, Agentiv enables functions such as feasibility modelling, creative review, campaign optimisation and privacy-safe data collaboration. Also Read: ZEPIC Unveils AI Platform to Monetise Every […] The post LG Ad Solutions Debuts Agentiv: An AI-Powered Advertisi...| Martech360
Semrush has launched Semrush One, a unified visibility management solution that integrates traditional SEO capabilities with AI-driven search surfaces to help brands strengthen their online presence across platforms such as Google Search, AI Overviews, ChatGPT, Gemini, and Perplexity. The platform uses Semrush’s vast SEO data. This includes 142 keyword databases, 808 million domains, 27.5 billion […] The post Semrush Launches Semrush One to Empower Marketers Across SEO and AI Search appea...| Martech360
Triton Digital, the global leader in technology and services for the digital audio, podcast, and broadcast radio industries, announced the launch of its next-generation AdBuilder AI – a self-serve advertising platform designed to help partners unlock new revenue opportunities by engaging small and mid-sized businesses. With AdBuilder AI, Triton’s partners can now tap into a […] The post Triton Digital Introduces AdBuilder AI to Empower Self-Serve Audio Advertising appeared first on Mart...| Martech360
Forethought, the leader in AI agents built for every customer interaction, announced the launch of Browser Agent, a groundbreaking innovation that allows AI to perform real actions within any browser-based system – all without requiring APIs or backend engineering changes. Alongside this, Forethought has introduced Headless Forethought and Custom Insights, expanding its enterprise platform to […] The post Forethought Unveils Browser Agent: Empowering AI to Take Action Across Any Web Inter...| Martech360
TechTarget, Inc., a leading growth accelerator for the B2B Technology sector, announced that Staci M. Gullotta has joined the Company as its new Chief Marketing Officer. Gullotta succeeds John Steinert, an industry thought leader who will now support that activity full time at the Company. Gullotta previously led demand marketing at ARIS, the business process […] The post Staci M. Gullotta Joins Informa TechTarget as Chief Marketing Officer appeared first on Martech360.| Martech360
Canva unveils Creative Operating System, a major product evolution that unites a decade of innovation to empower creativity & visual communication.| Martech360
Teads launches CTV Performance beta, helping advertisers track real results—site visits, leads, and sales-from connected TV campaigns.| Martech360
Brownstein Group Unveils “Born and Raised”, A Reimagined Advertising Agency | Martech360
Despite having cutting-edge tools and accumulating large amounts of data, marketing departments still have difficulties proving their impact on the whole business. The MarTech industry was thought to simplify everything, but it became a noise-filled market with over 8,000 solutions where each vendor claims to be the best but many actually contribute to the confusion. […] The post The Future of Martech Leadership: From Data Management to Strategic Transformation appeared first on Martech360.| Martech360
Brownstein Group has launched its re-imagined advertising agency, now called Born and Raised. This change marks a strategic shift in the agency’s services. It focuses on improving brand strategy, creative production, and bold storytelling. This helps clients stand out in a crowded market. Born and Raised will continue to offer all the services of a […] The post Brownstein Group Unveils “Born and Raised”, A Reimagined Advertising Agency appeared first on Martech360.| Martech360
Google Labs has rolled out Pomelli, an experimental AI marketing tool designed to help small and medium-sized businesses create scalable, on-brand campaigns without large in-house teams or budgets. Pomelli simplifies the process by analysing a business’s website to build a “Business DNA” profile-capturing brand colours, fonts, imagery and tone of voice-then generates tailored campaign ideas […] The post Google Launches Pomelli AI to Empower SMBs in Brand-Driven Marketing appeared firs...| Martech360
ZEPIC, a composable marketing operating system, has launched a new feature. It turns every Instagram interaction-comments, DMs, and story reactions-into measurable money. ZEPIC captures real-time customer signals from Instagram to create automated workflows. This connects social engagement with monetization. The platform uses intent-led automation to showcase meaningful interactions. It can create personalized responses or offers. […] The post ZEPIC Unveils AI Platform to Monetise Every Ins...| Martech360
Segwise, the AI-first ad creatives platform, has unveiled AI Creative Analytics, a groundbreaking solution designed to help mobile marketers uncover performance-driving patterns in their ad creative data. The new tool automatically tags and maps creative variables-such as hook dialogue, background setting, character traits, and CTAs-to key metrics like Return on Ad Spend (ROAS) and Cost […] The post Segwise Expands AI-First User Acquisition Platform With Advanced Creative Analytics for Mobi...| Martech360
Wunderkind, the agentic AI decisioning platform driving personalized marketing at scale, has announced the launch of Wunderkind Audiences for Meta, a powerful new integration that enables brands to activate high-intent, first-party audience segments directly within Meta Ads Manager. This innovation bridges the gap between email, SMS, and paid social, empowering marketers to achieve higher match […] The post Wunderkind Unveils “Audiences for Meta” to Transform First-Party Identity into P...| Martech360
Global programmatic media partner MiQ announced the appointment of Jordan Bitterman as Global Chief Marketing Officer. Jordan, who has served as CMO in a consulting capacity since January, now steps into the permanent role, building on a period of transformation for the company in both technological innovation and global growth. Earlier this year, Jordan led the […] The post MiQ Appoints Jordan Bitterman as Global Chief Marketing Officer appeared first on Martech360.| Martech360
Parcel Perform, the leading Delivery Experience Platform, unveiled the enterprise beta of AI Commerce Visibility under the slogan “Found by AI, Chosen by Shoppers.” It is the first solution built for e-commerce businesses to monitor, analyze and improve visibility across AI shopping platforms. AI Commerce Visibility is the first platform to bridge brand visibility directly to operational performance. When a […] The post Parcel Perform Defines ‘GEO’ for E-Commerce with Launch of...| Martech360
Optimove, the creator of Positionless Marketing, announced it is strengthening the partnership with CACI, an expert provider of data-driven marketing, customer experience, and technology solutions. CACI joins Optimove’s ecosystem as an official Solution Partner. Through this partnership, brands benefit from the combination of Optimove’s AI-powered Positionless Marketing Platform and CACI’s deep expertise in transforming customer […] The post CACI and Optimove Partner to Boost Customer...| Martech360
The Trade Desk appoints Anders Mortensen as Chief Revenue Officer to lead global revenue growth, reporting directly to CEO & Co-Founder Jeff Green.| Martech360
RingCentral named a leader in 2025 Gartner Magic Quadrant for UCaaS, marking its 11th consecutive year of AI-powered innovation & excellence.| Martech360
ACC Intelligence launches Definity, a synthetic audience platform that lets brands test campaigns using digital twins of key stakeholders.| Martech360
MarTech360 Redefining The Coverage of Marketing Technology Landscape with News, Views and Interviews of the top minds in MarTech.| Martech360
Explore how AI is reshaping martech in 2025—insights on stack trends, data strategy, and the evolving role of marketers in a tech-driven Landscape.| Martech360
