Emotional Intelligence training can unlock board members’ confidence, deepen engagement, and turn passive observers into passionate partners.| MarketSmart LLC
Bill Crouch explains how emotionally intelligent leaders build safe, motivated, high-performing teams that connect more deeply with donors—and each other.| MarketSmart LLC
Bill Crouch makes the case for emotionally intelligent fundraising that connects human to human—not prospect to pitch.| MarketSmart LLC
Download complimentary resources from Dr. Russell James, including eBooks, reports, and training.| MarketSmart LLC
Explore MarketSmart’s resources—blogs, webinars, eBooks, and tools—to empower your fundraising, deepen donor engagement, and drive meaningful results.| MarketSmart LLC
If you’re desperate, I can’t help you raise money. Nor can anyone else, though some may claim they can. Desperation drives away philanthropy. It invites alms. “You poor dear, here’s... The post The Power of Calm Leadership: Why Desperation Deters Progress appeared first on MarketSmart LLC.| MarketSmart LLC
Have you ever closed a gift that left you underwhelmed and feeling like you left money on the table? Maybe you thought they had more to give and their passion... The post The Major Gifts Iceberg – What Lies Beneath that First Major Gift? appeared first on MarketSmart LLC.| MarketSmart LLC
In fundraising, rejection is inevitable. You’ll hear “no” more than “yes.” You’ll experience silence more than applause. And if you’re not careful, it’ll wear you down. But here’s the truth... The post Rejection Without Resentment: The Emotionally Intelligent Fundraiser’s Response to “No” appeared first on MarketSmart LLC.| MarketSmart LLC
Too infrequently, unheard voices and various levels within our organizations include: Lapsed donors, whom we too rarely seek out, even if we can’t get them back, just to learn what... The post Unheard Voices That Come Back to Haunt Fundraising appeared first on MarketSmart LLC.| MarketSmart LLC
Fundraisers are constantly told to “get out and meet more donors.” But that advice misses the deeper issue: outreach takes time, and most gift officers are already maxed out. When... The post The Smarter Way to Prioritize Your Major Donor Outreach: Let Prospects Reveal Themselves to You appeared first on MarketSmart LLC.| MarketSmart LLC
Bill Crouch explains why emotionally intelligent fundraisers are the best equipped to lead legacy conversations with empathy, patience, and grace.| MarketSmart LLC
As fundraisers, we’re being short-sighted as to what donors really want. Here’s an example. The Juilliard School of Music replaces each Steinway piano after 87 years of use. They would... The post Impact: How We’re Being Short-sighted in Responding to What Donors Want appeared first on MarketSmart LLC.| MarketSmart LLC
There’s something we’ve been doing for our customers over here at MarketSmart for many years. But we haven’t shared this broadly. We call it our Tell Your Story Effort. This... The post How Nostalgia Drives Giving and Why Donors Open Up When They Tell Their Story appeared first on MarketSmart LLC.| MarketSmart LLC
The world feels uncertain. Crises come fast. Budgets shrink. Priorities shift. And in the nonprofit world, fundraisers are often expected to do more—with less—while holding everyone else together. So what... The post Fundraising in Uncertain Times: Emotional Intelligence as Your Steady Hand appeared first on MarketSmart LLC.| MarketSmart LLC
Have you ever wondered why you aren’t raising more million-dollar gifts? There’s plenty to go around, right? Why aren’t you getting your fair share? It’s another one of those unrooted... The post Why Aren’t You Raising More Million-Dollar Gifts? appeared first on MarketSmart LLC.| MarketSmart LLC
Bill Crouch reflects on how presence, empathy, and meaning—not pressure—are what truly move donors and fundraisers alike.| MarketSmart LLC
Donor Discovery at Scale: Growing Major and Planned Gifts with Surveys, Automation, and Tech| MarketSmart LLC
Discover why good fundraisers are invaluable advocates for donors and organizations. Learn how honesty, integrity, and relationship-building drive lasting success.| MarketSmart LLC
Discover the importance of donors' personal backstories in fundraising. Learn how understanding the "why" behind giving can build stronger, lasting philanthropic relationships.| MarketSmart LLC
Discover the power of shifting fundraising focus from monetary goals to impact-driven projects. Learn how this strategic change can attract support, build partnerships, and foster a community of shared purpose.| MarketSmart LLC
Explore what it will take to secure more major gifts by building trust, engaging donors effectively, and applying strategic fundraising techniques that drive results.| MarketSmart LLC
See why traditional fundraising – including major gifts – will keep struggling if it keeps using the same strategies that worked a generation ago.| MarketSmart LLC
Practitioners of transactional fundraising will never know, see, foster, or benefit from the best in human nature and what only time can ripen and bring to fruition.| MarketSmart LLC
Emotionally intelligent fundraisers can influence donor decisions not through tactics, but through tone, energy, and presence.| MarketSmart LLC
Fundraising schools often overlook the practical challenges fundraisers face. Delve into managing unrealistic expectations, board dynamics, self-awareness, and more crucial aspects not commonly taught.| MarketSmart LLC
Explore the essence of true philanthropy and its impact on society - from unity and compassion to the pitfalls of fear and superiority.| MarketSmart LLC
Philanthropic facilitators don't wow people into philanthropic submission, they build philanthropic partnerships. That requires multi-faceted matchmaking skills.| MarketSmart LLC
Stop chasing wealth and start honoring generosity. Discover why the most generous donors within their means are your best prospects for long-term giving.| MarketSmart LLC
Discover how to deepen trusting relationships with more major donors and prospects by offering them these 8 valuable tools and services.| MarketSmart LLC
In brain imaging, donating is predicted by social-emotional valuation. which depends on both perspective and empathy.| MarketSmart LLC
Why relationship-first fundraising leaves pressure tactics behind — and why empathy is the real superpower.| MarketSmart LLC
Emotionally intelligent fundraisers do more than raise money—they empower people, shift culture, and multiply influence.| MarketSmart LLC
You have plenty of data. That data probably includes donation recency, frequency, and monetary value. You might also track involvement information and ...| MarketSmart LLC
Discover why emotional intelligence is a fundraiser’s greatest asset. Learn how human connection—not just metrics—drives transformational giving.| MarketSmart LLC
Discover how emotional intelligence can transform fundraising efforts. Learn from Bill Crouch about the importance of building genuine connections with donors through simple yet powerful questions that foster trust and lead to transformational gifts.| MarketSmart LLC
Reaching out to major donors has almost nothing in common with donors at other levels. See the 5 key concepts of major gift fundraising.| MarketSmart LLC
Emotionally intelligent fundraisers inspire deeper, more lasting giving - starting with a single question: “What led you to care?”| MarketSmart LLC
Donor loyalty grows not from tactics or tech, but from empathy, presence, and emotionally intelligent listening.| MarketSmart LLC
Boost major gift fundraising with MarketSmart’s donor-driven automation. Qualify, cultivate, and prioritize the right supporters for impactful connections.| MarketSmart LLC
See why more people are losing trust in nonprofits and what your organization can do to stem the tide and sustain and deepen trust in your mission.| MarketSmart LLC