As somewhat of a novice digital marketer, I can't tell you how excited I am by the idea of programmatic SEO. The idea of automating the most painful part of content creation, i.e. writing the content, would make SEO marketing 10x easier to scale than it is currently.| Allison Seboldt
I'm a software engineer who likes tinkering with things on the web. Here I share updates on current projects, recent learnings, and general musings on life and work.| Allison Seboldt
I've been absent from my projects for the past few months, and decided not to share updates since I wasn't actively working on them. I'm not sure if I have time to jump back into them just yet, but wanted to take a moment to assess the current state of things.| Allison Seboldt
Last month I said I wouldn't be working on my latest SaaS venture any time soon. Surprise surprise, my priorities made a complete 180 mid-month and now I'm hustling to launch a new SaaS.| Allison Seboldt
This was by far my most profitable June ever as an indie maker. Compared to last year, I increased the revenue of my indie projects by 3x. Progress baby!| Allison Seboldt
I attended my first MicroConf in April and got a fresh new perspective on my micro-SaaS projects and indie journey overall. I also released some small improvements to PageFactory this month. Hopefully I'm setting it up to be in a good position so I can explore some other opportunities in May.| Allison Seboldt
Churn declined and trial conversions increased this month for PageFactory, bringing in a nice change of pace from the previous months.| Allison Seboldt
On the personal side of things, I had a very exciting month. Me and my partner bought our first home and moved in. I also picked up some programmatic SEO client work in March. But as a result, I didn't get to spend much time on my projects.| Allison Seboldt
Due to very little marketing, growth for PageFactory stalled in February. Luckily, my other projects had a good month.| Allison Seboldt
The time has come. The end is nigh. Google is officially sun setting Universal Analytics (UA) this year, and I'm tired of getting emails about it.| Allison Seboldt
December was so busy, I skipped writing a proper retrospective and just shared my stats on Twitter. However, life didn't really slow down in January. And things are still pretty busy. So, I'm doing a fairly "light" retrospective for January.| Allison Seboldt
November was very profitable, but in unexpected ways. The launch of my free course brought in a size-able chunk of change, while Black Friday was a total flop.| Allison Seboldt
Even with all my energy focused on finishing my course in October, I wasn't able to publish it until the first week of November. As a result, I haven't had much time to work on PageFactory, and it's seeing the effects.| Allison Seboldt
I beat my previous revenue record as an indie maker this month, bringing in a total of $3,010 from my projects. PageFactory saw more desirable growth, and I feel like I finally hit my groove balancing marketing and development work.| Allison Seboldt
August was the first full month of operating my new SaaS, PageFactory. The excitement of launching has worn off and the reality of growing a small SaaS product has set in. I also finally got ads on my programmatic site and I'm very happy with the results so far.| Allison Seboldt
Thanks to the successful launch of PageFactory, I had my highest grossing month ever as an indie maker.| Allison Seboldt
June was all about "deep work". I spent most of my time heads down, hustling to launch PageFactory. But even though I've been neglecting my other projects, they had some small wins this month.| Allison Seboldt