In this replay of a webinar to the SCORE audience, Daniel Burstein provided group coaching based on real-world examples from small business entrepreneurs. Watch now to get ideas for: Actionable frameworks like the Micro-Yes Architecture, which breaks down the participant’s journey from capturing attention to converting leads Defining your ideal prospect and tailoring messages to tap into specific motivations, emotions, and pain points Creating engaging content that not only promotes but als...| MarketingSherpa Blog
What does it take to move beyond simple transactions and create truly loyal customers? In this SCORE webinar replay, Daniel Burstein and Austin McCraw reveal how philosophies of conversion – religious experiences –can help you build deeper, more meaningful relationships for your business. It was a comfortable, welcoming, interactive environment for entrepreneurs of any faith, or no religious adherence at all, and while we sought to learn from theology, our presenters made a 100% NO PREACH...| MarketingSherpa Blog
Watch a dynamic webinar replay that tackles one of the toughest challenges in business: getting unstuck in your marketing efforts. In this engaging SCORE webinar session taught by Daniel Burstein, you'll learn to overcome obstacles by examining real-life examples and interactive approaches. It's a concise exploration of how small changes can spark big results. Clear Strategies: Uncover methods to quickly diagnose and solve your marketing roadblocks. Interactive Learning: See peer challenges...| MarketingSherpa Blog
In the video, Daniel Burstein takes you through part of Meclabs methodology for improving marketing conversion and boosting performance. The central theme is clear: test, learn, and pivot using a hypothesis-driven approach. This video is a replay of the April 22, 2025 SCORE webinar. Related Resources Join us for 'The 8 Micro-Yes Architecture that drives conversion' session of the MEC200: Design Your Offer course on Thursday, May 8th at 1 pm EDT. Join us for 'Let AI Agents Market For You' on T...| MarketingSherpa Blog
This article breaks down the key messages from a live webinar I taught to the SCORE community about marketing, entrepreneurship, and overcoming business challenges. I walked through a real-time analysis of sales sheets and website messaging to show how to get unstuck and communicate value clearly. You can watch the webinar below, or scroll below it for some key resources and a MeclabsAI-written summary. Some key resources: Here are the slides Join us on April 23 at 2:30 pm EDT for 'MEC050: Le...| MarketingSherpa Blog
This is a replay of a live event originally presented to the SCORE (Service Corps of Retired Executives) community on January 23rd, 2025, hosted by Chaya Thousand. Here are some FREE resources that we hope you find helpful after watching the webinar replay. We included a bunch so you can use whatever you most need right now: The slides from the webinar Conversion Index Analzyer app in MeclabsAI – Just paste in your marketing, and it will give you feedback based on the patented methodol...| MarketingSherpa Blog
On January 14th, I presented the Get Unstuck webinar to the SCORE (Service Corps of Retired Executives) community in a live event hosted by Hugh McLean. We are providing a replay of that webinar to you right here. Here are some FREE resources that we hope you find helpful after watching the webinar replay. We included a bunch […]| MarketingSherpa Blog
On December 16th, I presented the Decision Catalysts webinar to the SCORE Jacksonville audience in a live event hosted by Hugh McLean. We are providing a replay of that webinar to you right here. Here are some FREE resources that we hope you find helpful after watching the webinar replay. We included a bunch so you can use whatever you most need right now: The slides from the webinar Conversion Index Analzyer app in MeclabsAI – Just paste in your marketing, and it will give you feedback ba...| MarketingSherpa Blog
MarketingSherpa research, through a survey of 1,745 marketers, found that 79% of B2B marketers are not engaging in lead scoring. To help improve, or even set up a lead scoring program of your own, we have six lead scoring tips for you from Paula Reinman, Senior Vice President Marketing, Bersin.| MarketingSherpa Blog
At MarketingSherpa, we bring you the ideas and inspiration to help you come up with your next great marketing idea. We do that through our marketing case study articles, our data charts, and our How I Made It In Marketing podcast discussions. The idea is – you are the hero of your own journey, sometimes […]| MarketingSherpa Blog
Daniel Burstein, Senior Director of Editorial Content, MECLABS. Daniel oversees all content and marketing coming from the MarketingExperiments and| sherpablog.marketingsherpa.com
In the AI Guild, I conduct a lot of group coaching of landing pages, emails, and other marketing. And I’ve found myself uttering the same phrase over and over… Help, don’t hype Think of it this way. Take off your hat as a marketing professional or business owner just for a moment and put on your customer hat. You have a goal you’d like to achieve. Or perhaps a pain point you want to overcome. You go on a journey to meet that goal or overcome that pain point. That journey begins by not...| MarketingSherpa Blog
Every Wednesday, we hold a free Marketing LiveClass as part of ChatGPT, CRO and AI: 40 Days to build a MECLABS SuperFunnel. Everyone is welcome to join and learn, as we build marketing funnels with members of the MECLABS SuperFunnel Research Cohort.| sherpablog.marketingsherpa.com
