In short The adoption of new regulations is accelerating, with 41 key pieces of regulations identified as part of the IoT Analytics’ Digital and ESG Regulation Outlook 2025–2030. 4 EU regulations are set to have a very high impact on organizations in the coming years: The EU Cyber Resilience Act (CRA), EU Data Act, EU AI Act, and EU CSRD received a very high impact score. Why it matters Regulations often come with severe financial and operational penalties if not complied with. Enterprise...| IoT Analytics
IoT Analytics is a leading global provider of market insights and strategic business intelligence for IoT, AI, Cloud, Edge and Industry 4.0.| IoT Analytics
In short More than 100 vendors are currently active in the satellite IoT market landscape, according to IoT Analytics’ Satellite IoT Market Report 2025–2030 (published June 2025). The market is highly dynamic, leading to an increasingly fragmented market, more satellites in LEO orbit and legacy vendors adopting multi-orbit and hybrid strategies Why it matters For satellite IoT market players: Standards like 3GPP NTN, along with governments promoting satellite connectivity with policy upda...| IoT Analytics
In short Why it matters A look behind the scenes of leading smart manufacturing adopters Every year, as the combined IT and OT market opportunity marches toward surpassing $1 trillion by 2030, the IoT Analytics team reviews and analyzes case studies of smart manufacturing (technology) implementations, seeking insights into how leading manufacturers are currently investing […] The post Smart manufacturing check-in: 6 learnings from ongoing digital transformation initiatives appeared first on...| IoT Analytics
In short Shipments of cellular IoT modules and chipsets grew 23% year-over-year in Q1 2025, according to IoT Analytics’ Global Cellular IoT Module and Chipset Market Tracker & Forecast. This marks the fifth straight quarter of shipment growth as inventory correction drives renewed demand. Geopolitical tension and regulations are creating a dynamic market environment, as key market player u-blox exits the cellular IoT module business. The top 5 companies by module shipments—Quectel, China ...| IoT Analytics
In short Why it matters The big picture The topic of tariffs reached its highest level of mentions. In Q2 2025, 3 out of every 4 earnings calls discussed tariffs, a 75% increase over Q1, according to IoT Analytics’ latest What CEOs Talked About Q2 2025 report. The report, which shares analyses of over 8,000 […] The post What CEOs talked about in Q2 2025: Tariffs, possibility of recession, and agentic AI appeared first on IoT Analytics.| IoT Analytics
In short The number of satellite IoT connections reached 7.5 million in 2024, according to IoT Analytics’ Satellite IoT Market Report 2025–2030 (published June 2025). The market for satellite IoT connectivity and equipment is expected to grow at a 26% CAGR until 2030, surpassing $4.7 billion. 5 key drivers are poised to propel this growth: 1) Technological advancements reducing costs 2) Providers implementing multi-orbit and hybrid network strategies 3) Emergence of standardized connectiv...| IoT Analytics
As we kick off 2024, the IoT Analytics team has again evaluated last year’s main IoT developments in the global “Internet of Things” arena. This article highlights some general observations and our top 10 IoT stories from 2023, a year characterized by multi-decade high interest rates, a challenging macroeconomic environment, and, of course, the advent and excitement of generative AI (gen AI). For your reference, here is our IoT 2022 in Review article. General IoT 2023 market 2023 was a ...| IoT Analytics
In short The low-power wide-area network (LPWAN) market had strong growth over the past two years despite COVID-19 and chipset shortages, according to the latest LPWAN Market Report 2021–2026.Four technologies account for over 95% of the global installed base.Adoption is strongest in China and the smart metering use case.The migration away from second generation/third generation (2G/3G) technology is happening slowly, while low-power satellite IoT connectivity is increasing. Why it matters?...| IoT Analytics
In short Why it matters The insights from this article are based on IoT Asset Tracking & Visibility Adoption Report 2025 A 142-page report on enterprise asset-tracking projects in manufacturing, manufacturing supply chains, construction, retail, energy, incl. insights on implementation, vendors in use, spending patterns, ROI, challenges, and success factors. Already a subscriber? View your […] The post Winning in the asset tracking market: 5 lessons from adopters appeared first on IoT Analy...| IoT Analytics
In short Many CEOs are making key decisions due to recent tariffs, according to IoT Analytics’ latest research note, The Evolving Tariff Landscape: Impact on the Economy and Businesses, which is based on an analysis of over 1,500 recent corporate earnings calls. Notably, 25% of companies updated their financial guidance due to tariffs, 19% announced price increases, and 18% are changing their operational footprint due to tariffs. Decisions vary greatly by sector with nearly half of industri...| IoT Analytics
In short Why it matters The insights from this article are based on Mobile World Congress and Embedded World 2025—Analyst Takeaways A 101-page report presenting the key highlights, trends, and in-depth insights from the Telco and Embedded communities assembled by the IoT Analytics’ analyst team at MWC 2025 & Embedded World 2025. Already a subscriber? […] The post 5 connectivity and computing themes shaping the future—insights from MWC & EW 2025 appeared first on IoT Analytics.| IoT Analytics
In short Generative AI is used across departments. Most of the 530 identified generative AI implementations are in customer support, marketing, IT, operations, and R&D. Customer issue resolution is the top application. 49% of projects focus on customer support, with issue resolution alone making up 35%. Tech sector and North America lead adoption. 56% of projects were implemented inside tech companies, and 56% were implemented in North America. Why it matters For generative AI vendors: It is ...| IoT Analytics
In short Asset tracking has become an integral part of enterprise operations, with large firms tracking over 166,000 assets daily, according to IoT Analytics’ IoT Asset Tracking & Visibility Adoption Report 2025. Enterprise IoT asset tracking has evolved across 7 dimensions: 1) asset type, 2) attributes tracked, 3) technologies used, 4) enterprise application integration, 5) intelligence provided, 6) vendor solutions, and 7) solution flexibility. Despite technological progress and growing a...| IoT Analytics
In short IoT enterprise spending grew 10% in 2024, its lowest rate in over a decade, according to IoT Analytics’ 89-page State of IoT Spring 2025 report (published February 2025). Hardware segments struggled the most, while software and cloud-based solutions continued to expand. India experienced 14% YoY IoT spending growth, while Europe experienced slower IoT adoption rates. New IoT products in late 2024 heavily focused on AI, security, and connectivity. Why it matters Vendors and end user...| IoT Analytics
In short According to the latest What CEOs Talked About report, three themes stood out in CEOs’ minds in Q1 2025: Tariffs, uncertainty, and AI (with agentic AI seeing the most gains). Discussions about recruiting dropped as mentions of hiring freezes spiked. Why it matters The prioritization of specific topics by CEOs may influence investment in these areas. The big picture New administration’s policies reshaped economic outlook. Going into 2025, the global GDP growth projection for the y...| IoT Analytics
In short Enterprise spending on industrial core value chain software and OT hardware is poised to surpass $350 billion by 2030 as manufacturers increasingly digitalize their businesses, according to recent IoT Analytics research. Analysis in IoT Analytics’ 105-page Industrial Automation Projects Report and Database 2025—based on over 4,000 publicly shared case studies—reveals distinct industrial, regional, and technological footprints from 5 of the leading industrial automation vendors:...| IoT Analytics
In short Scalability, automation, and serviceability are the top 3 paradigms that are shaping factories of the future. Underpinning these paradigms is software, and it is notable that software-defined manufacturing is increasingly replacing rigid, hardware-centric automation. The IoT Analytics team shares 8 notable developments in software-defined manufacturing based on its research and observations at major industry technology exhibitions. Why it matters For industrial software vendors: As m...| IoT Analytics
In short The recent release of DeepSeek’s R1 model has shaken tech stocks, with shares of some market participants (e.g., NVIDIA) down ~20% since January 27, 2025. R1 is largely open, on par with leading proprietary models, appears to have been trained at significantly lower cost, and is cheaper to use in terms of API access, all of which point to an innovation that may change competitive dynamics in the field of Generative AI. IoT Analytics sees end users and AI applications providers as t...| IoT Analytics
As we kick off 2025, the IoT Analytics research team has evaluated last year’s top AI stories. This article highlights 10 of the most impactful developments as well as some general observations and developments in the field of AI in 2024. Since 2015, IoT Analytics has published an annual review of the top 10 IoT stories of the past year (the 2024 IoT review will be published next week). This year, for the first time, IoT Analytics is adding an AI review as well, as AI has become a centerpie...| IoT Analytics
In short According to the latest “What CEOs talked about” report, three themes gained noticeable traction in Q4 2024: 1) tariffs, 2) reshoring, and 3) agentic AI. Discussions regarding AI continued to decline; however, agentic AI significantly climbed in mentions. Despite recent catastrophic hurricanes, flooding, and winter storm events, sustainability-related topics declined in mentions quarter-over-quarter and have been trending downward since Q1 2022. Why it matters The prioritizat...| IoT Analytics
In short The global industrial software market reached $146 billion in 2023, according to IoT Analytics’ 132-page Industrial Software Landscape Report 2024–2030, and is forecasted to reach $355 billion by the end of the decade, growing at a CAGR of 13.5%. Cloud infrastructure and services is the fastest-growing overall industrial software category, while EDA is set to be the fastest for the core industrial value chain software category. Microsoft gained the most overall market share since...| IoT Analytics
In short 27 themes comprise IT/OT convergence and making it a reality, according to IoT Analytics’ IT/OT Convergence Insights Report 2024. 12 themes involve IT coming to OT, another 12 involve IT and OT integration, and 3 involve OT hardware becoming IT-like. Why it matters For end manufacturers: Evidence shows that IT/OT convergence is happening. Manufacturers should evaluate each theme and consider which may be worth resource investment. For IT and OT hardware and software vendors: IT/OT ...| IoT Analytics
In short 22% of recently announced cloud implementations had an AI element, according to the 188-page Global Cloud Projects Report and Database 2024. The data shows that AI has become a driver for cloud demand, with generative AI (GenAI) playing an increasing role. According to the data, Microsoft is leading the overall AI and GenAI race. AWS leads in traditional AI, while Google has the highest share of AI customers. Why it matters For cloud AI providers: The analysis and associated report/d...| IoT Analytics
5G IoT Market Snapshot 2024 In short There were 1.28 million private 5G IoT connections globally in 2023—5% of the 25.6 million 5G IoT connections—according to the 367-page 5G IoT & Private 5G Market Report 2024–2030. The report forecasts private 5G connections to grow at a CAGR of 65.4% until 2030 and comprise 13% of the total 5G IoT connections globally by then. China and Europe are regional growth areas for private 5G through 2030, with non-industrial facilities and campuses, such as...| IoT Analytics
In short IoT initiatives appear more successful than ever, as 92% of enterprises report positive ROI from IoT use case implementations, according to IoT Analytics’ 418-page IoT Use Case Adoption Report 2024. The number of IoT use cases being adopted by enterprises grew 53% between 2021 and 2024. Complexities related to IoT use case adoption appear to be easing somewhat, which appears to be fueling the adoption growth and ROI. Enterprise IoT use case investments continue to grow in 2024, but...| IoT Analytics
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A structured global cellular IoT chipset and module tracker & forecast market database, incl. market size by shipment, revenue, and wholesale ASP...| IoT Analytics
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In short Mobile operators worldwide earned a combined $15 billion from 3.6 billion cellular IoT connections in 2023– according to IoT Analytics’ Global Cellular IoT Connectivity Tracker & Forecast (updated June 2024) and IoT Mobile Operator Pricing & Market Report 2024–2030 (released July 2024). Mobile operators’ IoT revenue growth rate of 23% YoY exceeded that of IoT software companies and hyperscalers in 2023. Cellular IoT connections grew even while the shipments and revenue for ce...| IoT Analytics
In short According to the latest “What CEOs talked about” report, three themes gained noticeable traction in Q2 2024: 1) AI, 2) data center, and 3) specific up-and-coming LLMs AI| IoT Analytics
In short Cybersecurity, process automation, and IT software were the top 3 enterprise technology priorities in 2024 and are expected to maintain these spots in 2025. AI is expected to rise to 4th place in 2025, and IoT is likely to remain the 5th-ranked priority. Every year, IoT Analytics surveys senior IT decision-makers about their companies’ top technology priorities, giving insight into how many organizations prioritize technology investments. Why it matters For technology vendors: Unde...| IoT Analytics
Key insights In Q1 2024, the cellular IoT module market grew 7% year-over-year, according to IoT Analytics’ latest Global Cellular IoT Module and Chipset Tracker & Forecast update. Driving this growth was an upswing in module demand in China, which counterbalanced the remaining inventory and demand issues in much of the world. Connectivity technologies like 5G and LTE Cat-1 bis experienced a combined 67% market growth year-over-year, contributing to the overall cellular IoT module market gr...| IoT Analytics
In short The current state of industrial technology was on full display at Hannover Messe 2024, with topics such as sustainability and industrial AI at the center of attention. IoT Analytics had a team of 25 on the ground to uncover the latest industrial technology trends and assess the future of industrial automation. The team noticed an increasing prominence of edge technologies, ecosystem collaborations, and solutions-focused demonstrations, while AI—though a growing theme—did not appe...| IoT Analytics
In short The latest update to the Global Cellular IoT Module and Chipset Market Tracker and Forecast shows that shipments of cellular IoT modules and chipsets dropped 16% year-over-year in 2023; however, the tracker projects the market to climb back almost fully to 2022 levels in 2024. The rise of smart and AI-enabled cellular IoT modules, which enable data processing and decision-making near or at the edge, is helping to drive this projected growth. AI is not the same across the board—the ...| IoT Analytics
In short The current state of telecommunications was on full display at MWC Barcelona 2024. IoT Analytics’ three-analyst team produced a 123-page event report, covering 130+ companies, and presents its top 10 trends on the state of IoT & telecommunications here. Why it matters MWC is one of the world’s most important telecommunications trade shows. The showcased technologies are widely applicable to IoT connectivity. Source: MWC Mobile World Congress 2024 The Mobile World Congress (MWC) B...| IoT Analytics
In short LPWAN connectivity is on the rise. There were nearly 1.3 billion LPWAN IoT connections globally by the end of 2023, according to IoT Analytics' Global LPWAN Market Tracker and Forecast 2015–2027 (updated Q1 2024). This is expected to grow at 26% CAGR until 2027. NB-IoT comprises 58% of these connections. However, that does not tell the whole story about NB-IoT’s global adoption, as China’s nationwide adoption policy has greatly skewed this number. In 2023, licensed LPWAN connec...| IoT Analytics
In short According to the latest 148-page State of IoT – Spring 2024 report, IoT remains a top-three corporate technology priority. While AI has surpassed IoT in corporate prioritization, combining IoT and AI is on the rise and seen as a tailwind for the $236-billion IoT market rather than a disrupter. IoT Analytics identified 40+ current IoT market trends in this research, 10 of which are shared below. Why it matters It is important for vendors and end users alike to understand how to capi...| IoT Analytics
In short According to the latest 147-page Equipment as a Service Market Report 2024–2028, the total equipment-as-a-service (EaaS) market reached $21.2 billion. Despite initial optimism, EaaS adoption has been slower than anticipated in the past 4 years, with less than 1% of equipment sales in 2023 being executed under EaaS contracts. While widespread adoption has not yet occurred, there are pockets of success (e.g., in the lighting and robotics industry), with research showing continued OEM...| IoT Analytics
In short By the end of 2023, 1.06 billion smart meters (electricity, water and gas) have been installed worldwide, according to IoT Analytics’ Global Smart Meter Market Tracker 2020–2030. Smart meters enable utility service providers across the world to digitalize their distribution infrastructure and services efficiently with near real-time data. North America has the most mature smart electricity meter market, with nearly 77% electricity meter market penetration, while Latin America has...| IoT Analytics
In short Many equipment manufacturers (OEMs) have significantly advanced their IoT strategies, introducing innovative software and services, and revamping their business models. This evolution has enabled some to expand their IoT deployments to millions of devices successfully. Connected products are now the norm - It is expected that by 2026 more than 50% of products sold by OEMs will be IoT connected. IoT Analytics’ 206-page IoT Commercialization & Business Model Adoption Report 2024 delv...| IoT Analytics
In short According to the 216-page B2B Technology Marketplaces Market Report 2024–2030, organizations are in the early stages of a paradigm shift in how they procure software - moving from traditional direct-sale to software marketplaces, a subset of B2B technology marketplaces. B2B software marketplaces are rising: They are the fastest-growing procurement channel: B2B software marketplaces are expected to make up 10% of all global enterprise software purchases by 2030; Dedicated platform p...| IoT Analytics
In short According to the latest “What CEOs talked about” report, three themes gained noticeable traction in earnings calls in Q4: 1) economic concerns 2) budget and cost optimization, and 3) geopolitical uncertainty around conflict and a possible US government shutdown. Generative AI saw its first decline; however, some companies involved in the generative AI market saw significant gains, e.g., AMD, ARM, and AWS. Why it matters The prioritization of specific topics by CEOs may influenc...| IoT Analytics
In short The generative AI market surpassed $25.6 billion in 2024, driven by rapid adoption and the increasing integration of AI capabilities across industries, according to the 263-page Generative AI Market Report 2025–2030 (published January 2025). The data center GPU market saw remarkable growth to $125 billion, with NVIDIA maintaining a dominant position, holding 92% of the market share. Microsoft and AWS lead the rapidly expanding foundation models and model management platforms marke...| IoT Analytics
In short The global predictive maintenance market grew to $5.5 billion in 2022—a growth of 11% from 2021—with an estimated CAGR of 17% until 2028, according to the Predictive Maintenance and Asset Performance Market Report 2023–2028. With median unplanned downtime costs larger than $100,000 per hour, the importance of accurately predicting failures of large assets has never been higher. This article shares 5 key highlights of the predictive maintenance market: 1) The market is valued at...| IoT Analytics
In short Digitalization has become essential for industrial companies worldwide, as IoT Analytics expects the industrial IoT market to reach $145 billion in 2023. The Industrial IoT and Industry 4.0 Case Studies Report 2023 delves into 22 case studies, exploring their project objectives, technologies deployed, lessons learned, challenges, and outcomes. In this article, we share five learnings from the report: 1) Upgrading the ERP is often the first step in digital transformation, 2) cloud-nat...| IoT Analytics
In short According to the latest “What CEOs talked about” report, three themes gained noticeable traction in earnings calls in Q3 2023: 1) AI and most of its related application topics, 2) AI chips, and 3) sustainability. ChatGPT is losing traction as the AI keyword of choice, and economic worries and uncertainty appear to be easing. Why it matters The prioritization of specific topics by CEOs will likely lead to further investment in these areas. The big picture In Q3 2023, topics relate...| IoT Analytics
In short Industrial IoT is on the way to becoming mainstream as projects are becoming more successful and common challenges are decreasing. Companies have a choice between the Build, Buy-and-integrate, and Buy approach to IIoT solutions. Every approach has distinct advantages and disadvantages. Why it matters For IoT adopters: The data provide considerations when deciding on the best approach for an IoT implementation project. For IoT vendors: The data provide considerations which approach to...| IoT Analytics
We updated this research article. Visit the link to view the latest insights. In short According to the latest “What CEOs talked about” report, three themes noticeably gained traction in earnings calls in Q2/2023: 1. AI & Generative AI, 2. Bank troubles, and 3. Reshoring. Discussions around economic uncertainty, sustainability, and supply chain disruptions lost traction. Why it matters The prioritization of specific topics by CEOs will likely lead to further investment in these areas. The...| IoT Analytics
In short The enterprise IoT market size reached $269 billion in 2023, representing 15% growth year-over-year, according to the Global IoT Enterprise Spending dashboard (Q2/2024 update). Growth is expected to slow further to 12% in 2024 before re-accelerating in 2025. Economic concerns have impacted corporate spending in general, including for IoT. IoT hardware technologies are currently hit the hardest. China, India, and the US are expected to lead in spending growth regionally, while automot...| IoT Analytics
Video: Global IoT market forecast (in billions of connected IoT devices) Connected IoT device market update—Summer 2024 Number of connected IoT devices to grow 13% by end of 2024. According to IoT Analytics’ 171-page State of IoT Summer 2024 report, there were 16.6 billion connected IoT devices by the end of 2023 (a growth of 15% over 2022). IoT Analytics expects this to grow 13% to 18.8 billion by the end of 2024. This forecast is lower than in 2023 due to continued cautious enterprise s...| IoT Analytics
