Activate | SlideShare
The leading strategy and technology consulting firm for media, technology, entertainment and information businesses.| www.slideshare.net
The leading strategy and technology consulting firm for media, technology, entertainment and information businesses.| www.slideshare.net
The 2024 survey on consumer perceptions of health insurance reveals that 59% of respondents show no preference between national and local/regional insurers, but those who do prefer national companies significantly. Many consumers believe local insurers better understand community healthcare needs, and a considerable portion values not-for-profit health providers. The findings highlight marketing implications for insurers to strengthen local engagement, leverage perceived advantages, and focus...| SlideShare
Therapy has changed. Once seen primarily as a response to psychological crisis, modern therapy now serves a broader purpose: growth, identity clarity, and long-term alignment. This SlideShare traces the historical arc of therapy — from its roots in pathology and symptom relief, through the humanistic turn, to the emergence of structured, identity-focused models like Personal Growth Therapy. Perfect for clinicians, seekers, and mental health professionals looking to understand therapy’s sh...| SlideShare
The document discusses the restructuring efforts of the website cosmeticsurg.net, led by SEO specialist Jarno van Driel, to recover from a decline in traffic and leads, attributed to Google's Panda algorithm. The strategy involved implementing structured data through schema.org, optimizing social media presence, and gradually enhancing website content. Following these changes, the website experienced significant traffic improvements and enhanced recognition by Google's algorithms. - Download ...| SlideShare
The document discusses the exploitation of Windows drivers known as 'loldrivers' and their use in cyberattacks via a method called 'living off the land' (LOTL). It outlines the background of loldriver exploitation, provides details on setting up development environments, and explains communication between userland and kernel land, emphasizing Ioctl calls and vulnerable APIs for accessing physical memory. The document also lists common tools and techniques for exploiting these vulnerabilities,...| SlideShare
The document discusses metrics-driven design and highlights several key points: 1) It describes how Google tested 41 shades of blue to determine the optimal color and how testing small variations can have large impacts. 2) It contrasts intuition-driven and data-driven design, noting that while data-driven design removes subjectivity, it can also prevent daring decisions. 3) It emphasizes that metrics should measure the effectiveness of a business by tracking things like acquisition, conversio...| SlideShare
THE SEO LIFECYCLE: LESSONS FROM THE PAST, STRATEGIES FOR THE FUTURE - Download as a PDF or view online for free| SlideShare
The document discusses the complex relationship between business goals and security practices, emphasizing that compliance often takes precedence over effective security measures due to business pressures. It highlights the challenges security teams face in demonstrating value, the common misperceptions about risk, and the need for better collaboration with developers. The text provides insight into the evolving security landscape, underscoring that while humans are often the weakest link, th...| SlideShare
Andreas Schleicher, Director for Education and Skills at the OECD, presents at the launch of the OECD report 'The State of Global Teenage Career Preparation' on the 20 May 2025. You can check out the video recording of the launch on the OECD website - https://oecdedutoday.com/webinars/ - Download as a PPTX, PDF or view online for free| SlideShare
Proven experts at financial services, healthcare and technology marketing. We are over 40 marketing experts with a variety of talents who love what we do. We are the strategic marketing partner of choice for leading global, national and regional organizations in financial services, healthcare and technology industries. Our unique industry specialization means that we "get it quickly" -- we understand your business, we speak your language, we are ready to get started.| www.slideshare.net
Activate's Tech and Media Outlook 2017 provides insights on key trends in tech and media, including the growth of esports, messaging bots, and the rise of smart speakers. The report projects a substantial increase in global internet and media revenues, driven by subscription models, and highlights the significance of super-users who dominate media consumption. It also discusses the evolving landscape of consumer engagement and spending across various media formats through forecasts based on e...| SlideShare
Bringing data to life: Artificial Intelligence and innovation - keeping humans in the loop - Download as a PDF or view online for free| SlideShare
Brand Advocacy and Social Media - 2009 GMA Conference - Download as a PDF or view online for free| SlideShare
2016 SaaS Metrics Report - Download as a PDF or view online for free| SlideShare
Compassionate (Yet Candid) Code Reviews - Download as a PDF or view online for free| SlideShare
The power of me: The impact of personalization on marketing performance - Download as a PDF or view online for free| SlideShare
2019 Adobe Email Usage Study - Download as a PDF or view online for free| SlideShare
Walmart pagespeed-slide - Download as a PDF or view online for free| SlideShare
