Mailshake Sales & Marketing Blog
Weekly content on sales and marketing strategy, tactics, tools, and templates.| Mailshake
Weekly content on sales and marketing strategy, tactics, tools, and templates.| Mailshake
Cold outreach is tough. Writing emails that grab attention, spark interest, and drive replies takes time — and even seasoned sales pros can get stuck staring at a blank screen. That’s why we built SHAKEspeare AI: Cold Email Generator — a free tool that helps you create a 6-part cold email sequence in less than […] The post Introducing SHAKEspeare AI: Generate a Cold Email Sequence in 60 Seconds appeared first on Mailshake.| Mailshake
After switching to Mailshake, Pearl Lemon cut its outreach workload by 15 hours and saw 3x reply rate of other platforms they’d tried.| Mailshake
You’ve made it through the first three modules of the Cold Email Academy—crafting deliverable messages, targeting the right people, and writing emails that get replies. Now it’s time for the final step: scaling your outreach without sacrificing quality. This module will show you how to systematize what’s working, use the right tools and team setup, […] The post Module 4: Scaling Your Outreach appeared first on Mailshake.| Mailshake
Module 3 is where everything starts to click. If you’ve nailed your targeting (Module 2) and ensured deliverability (Module 1), this module shows you how to turn that into actual replies—and eventually, booked meetings. Cold emailing in 2025 is like designing a great landing page: people won’t “read” your email—they’ll scan it in 7 seconds or […] The post Module 3: Crafting Cold Emails That Convert appeared first on Mailshake.| Mailshake
Welcome to Module 2: Targeting & List Building—where you’ll learn how to build high-quality prospect lists that drive real replies, not just opens. If you haven’t gone through Module 1 in the Cold Email Academy yet please go back and review it now—because even the best list won’t help you if your emails aren’t reaching […] The post Module 2: Targeting & List Building appeared first on Mailshake.| Mailshake
Welcome to the first module of the Cold Email Academy for 2025 from Mailshake. Cold email isn’t dead. But the way you approach it has changed. The inbox of 2025 is more competitive, regulated, and AI-assisted than ever before. Relevance is king. Personalization helps, but only when it’s tied directly to the recipient’s problems. Key […] The post Module 1: The 2025 Cold Email Landscape & Deliverability appeared first on Mailshake.| Mailshake
Welcome to the Mailshake Cold Email Academy — the most practical, battle-tested training on how to do cold outreach the right way in 2025. If you’ve ever felt like your cold emails are getting ignored, flagged as spam, or just falling flat… you’re not alone. The inbox of 2025 is ruthless. Filters are smarter. Prospects […] The post Course Overview: Cold Email Academy (2025 Edition) appeared first on Mailshake.| Mailshake
Selling niche software is extremely challenging. But it’s not impossible, given that you use the right tools, something that SportsCarival does. The company provides a booking and facility management software system that helps recreational business owners organize lane assignments, collect waivers, process payments, and market their services effectively. Think axe-throwing venues, escape rooms, and paintball […] The post How SportsCarnival Uses Mailshake for Personalized Email Outreach ap...| Mailshake
If you’ve heard of a Performance Improvement Plan, aka a PIP, chances are you didn’t hear people talking about it in the kindest words. For better or for worse, performance improvement plans have gotten a bad rap as a harbinger of death — well, a harbinger of getting fired, at least. But that reputation isn’t […] The post Performance Improvement Plan (PIP): Ultimate Guide 2025 appeared first on Mailshake.| Mailshake
Outdated commission structures can cost you your best salespeople, leaving them open to offers from your competitors. You see, today’s sales professionals are smart. They want to know that their hard work will lead to real rewards and unlimited earning potential. Don’t worry, though. Before your competitors steal your best talent, we’re here to help […] The post Average Sales Commission Rates by Industry appeared first on Mailshake.| Mailshake
Explore top sales certifications designed to enhance the skills of both sales leaders and consumer-facing representatives.| Mailshake
Generate leads, build relationships, and promote content.| Mailshake
Check out these 18 cold email templates to supercharge your cold email campaigns and see the replies you want from your prospects.| Mailshake
Learn how to write cold sales emails that convert with better lists, better subject lines and copy, and better personalization.| Mailshake
How do you do a good sales discovery call? This 7-step process helps you qualify or disqualify a prospect, then work towards closing the sale.| Mailshake
15 sales closing techniques that are designed to smooth the salesperson’s path from pitching a product to asking for business. Plus the top tools to use!| Mailshake
Create a sales process that improves all 7 stages of the sales cycle to promote both efficiency and effectiveness and close more deals.| Mailshake
Discover the essential seven elements of a great sales pitch to forge impactful connections and boost your success rate.| Mailshake
Customer pain points are problems that your customer needs solved and this guide shows how your product can solve their pain points.| Mailshake
