User testing shows that business-to-business websites have substantially lower usability than mainstream consumer sites. If they want to convert more prospects into leads, B2B sites should follow more guidelines and make it easier for prospects to research their offerings.| Nielsen Norman Group
Tiny text tyrannizes users by dramatically reducing task throughput. IE4 had a great UI that let users easily change font sizes; let's get this design back in the next generation of browsers.| Nielsen Norman Group
Several usability findings lead directly to higher sales and increased customer loyalty. These design tactics should be your first priority when updating your website.| Nielsen Norman Group
Results from usability research projects and eyetracking studies about how users read on the Web and how authors should write their websites.| Nielsen Norman Group
Users ages 65 and older face unique challenges when using websites and apps. Digital literacy among this demographic is rising, but designs need to accommodate older users.| Nielsen Norman Group
The oldies continue to be goodies - or rather, baddies - in the list of design stupidities that irk users the most.| Nielsen Norman Group
A site did most things right, but still had a miserable 14% success rate for its most important task. The reason? Users ignored a key area because it resembled a promotion.| Nielsen Norman Group
Research spanning 20 years proves PDFs are problematic for online reading. Yet they’re still prevalent and users continue to get lost in them. They’re unpleasant to read and navigate and remain unfit for digital-content display.| Nielsen Norman Group
What is usability? How, when, and where can you improve it? Why should you care? Jakob Nielsen defines key usability concepts - give to your boss or anyone else who doesn't have much time, but needs to know basic usability facts.| Nielsen Norman Group