Morrisons price cuts while discounters celebrate results17 million bottles of wine, champagne and prosecco bought at Aldi in December Morrisons is paying little attention to research showing a reduction in customer loyalty through price reductions. Its has announced plans to slash prices off 900 products as  . . . We are really sorry to say […]| Loyalty Magazine
App to monitor if cows are ‘appy’; Promises, promises on price; Bubbly anyone? Or a plastic free cuppa? But no, no to junk food Whether it is to project a caring image or to differentiate their business against competition is difficult to assess, but retailers are going to extraordinary . . . We are really […]| Loyalty Magazine
K supermarket Asda is to finally launch a customer loyalty programme, the chain has begun trialing a loyalty app with staff.| Loyalty Magazine
Customers to be rewarded for all spend, not just gambling MGM Resorts International has revamped its pan-global loyalty programme to embrace non-gambling customers. MGM is revamping its loyalty programme to include non-gamblers The company's new program, which is called MGM Rewards, retains the . . . We are really sorry to say that you can’t […]| Loyalty Magazine
This is a US survey, so it is bound to be home focussed, but reading the US News & World Report ‘Best Travel Rewards Programs’ rankings, one is struck by how predictable it is. Top hotel rewards ranking for the third year running The publication explains that . . . We are really sorry to […]| Loyalty Magazine
A raft of Airline alliances with hotels are bring about some well needed consolidation in the travel business. Most travellers – unless they are very frequent and determined, end up with small amounts of loyalty points that are difficult to use. The recent bundle of airline alliances with . . . We are really sorry […]| Loyalty Magazine
Qatar Airways starts hotel partnership| Loyalty Magazine
Finally, there is a trend in travel for firms to make loyalty programmes more accessible and more portable for the customer.| Loyalty Magazine
Alaska Airlines is slashing the frequent flyer miles that its travellers earn when flying on Australian flag carrier Qantas. Starting on January 1, 2020, passengers who fly on Qantas and credit frequent flyer miles to Alaska Airlines may earn up to 75% fewer miles than they did prior to . . . We are really […]| Loyalty Magazine
Wyndham unseats Marriott as best hotel scheme| Loyalty Magazine
Combined hotel loyalty programme finally given a name Marriott will officially launch the Bonvoy name for its combined loyalty programme this week, with a launch date for the apps and online stuff of February 13th. The existing programmes - Marriott Rewards, SPG & Ritz Carlton Rewards . . . We are really sorry to say […]| Loyalty Magazine
Accor CEO to revamp 'rather dismal' programme Accor hospitality group has appointed Ogilvy as global marketing and advertising agency as it plans the launch of its new ALL loyalty programme. Accor announced in February that the focus for the 4,800 hotel, resort and residency . . . We are really sorry to say that you […]| Loyalty Magazine
Revealing figures show true value of miles to an airline The latest airline to use its loyalty programme as a survival tool is Delta Air Lines which has turned its SkyMiles frequent flyer programme into a separate subsidiary and is pitching it as collateral for $6.5bn in new . . . We are really sorry […]| Loyalty Magazine
Amex plans to let users pay with loyalty points| Loyalty Magazine
Amex offers perks for millennials| Loyalty Magazine
Why has such a huge reworking been necessary? American Express has announced swingeing changes to its Membership Rewards program to take effect from December 15, 2025, marking one of the largest devaluations in recent years.| Loyalty Magazine
Unlike with cars, but similar to banking, it seems we have no desire to switch make of phones once we are committed. Both iOS and Android loyalty are at the highest levels ever seen, according to the latest data from Consumer Intelligence . . . We are really sorry to say that you can’t access our premium content because you […]| Loyalty Magazine
There has been so much change in the last two years, it was unexpected - and heartening - that the (US centric) 2021 annual Loyalty Leaders List, conducted by Brand Keys, would conclude that consumers during this time would choose to recognize brands with established loyalty credentials, rather than acknowledge new brands.| Loyalty Magazine
Tech brands dominate Loyalty rankings| Loyalty Magazine
Wyndham joins growing experiential rewards trend| Loyalty Magazine
Starwood tempts reward members with baseball gamification| Loyalty Magazine
Scheme for independent London restaurants| Loyalty Magazine
Marriott Rewards launches scheme for children| Loyalty Magazine
AI and machine learning based hospitality proposition UK hospitality tech business Embargo has raised $3.5 million to accelerate its growth across Europe and beyond. The investment round included participation from prominent investors in the UK, the United States, and Europe, including Paul Statham (founder of Condeco . . . We are really sorry to say […]| Loyalty Magazine
UAE retail group partners with Air Miles Middle East| Loyalty Magazine
Russian telco starts rewards programme| Loyalty Magazine
There is no excerpt because this is a protected post.| Loyalty Magazine
Jet Airways partners with Thai carrier| Loyalty Magazine
Etihad launches 'travel organiser' iOS app| Loyalty Magazine
American is selling $7.5 billion of bonds and leveraged loans backstopped by its Advantage frequent-flyer program. This will enable it to capitalise on low borrowing costs to repay US government loans that have helped it navigate the pandemic.| Loyalty Magazine
Maximising connections with strategic investment Minor Hotels, the fast growing hotel group that has been on an acquisition trail, is reworking its loyalty programme. Following Minor International's investment in Spanish NH Hotel Group in 2018 which gave it a , it now has . . . We are really sorry to say that you can’t access our […]| Loyalty Magazine
It will surprise no-one to see a raft of new initiatives as firms adapt to the ongoing changes in customer behaviour. But the news from Radisson that it is splitting its reward programme into two separate entities is an endorsement of something even more far-reaching. It is recognition that there is a different customer profile either side of the Atlantic.| Loyalty Magazine
Will CSR re-invigorate the loyalty industry?| Loyalty Magazine
The publishing of an article by Vogue on the importance of customer loyalty, deserves a collective group sigh of satisfaction from the entire loyalty business. This is especially as the article was also a discussion on the importance of sustainability within the fashion industry.| Loyalty Magazine
Consumers want new breed for better experience While utility companies have greater access to consumers than ever before, the majority of UK customers still feel they are being left in the dark, according to research, both about day to day issues, and in times of crisis. This . . . We are really sorry to […]| Loyalty Magazine
People will pay 22% more if the company has a good reputationSocial and environmental conscience, support of good causes, positive work environment, good leadership all create highly valuable brand appeal Reputation counts in retail to such an extent, that people will pay almost a . . . We are really sorry to say that you […]| Loyalty Magazine
The majority of consumers like loyalty programmes, belong to them and expect the concept to continue. But a growing number think that loyalty should give better rewards. Is this possible and how can greater satisfaction be achieved? Loyalty Magazine reports on the latest research form Mando Connect and YouGov . . . We are really […]| Loyalty Magazine
Experience and quality more important than points says new report That loyalty is complex is just one of the findings from a recent survey which suggests that mere points and rewards are not by themselves strong enough to keep customers returning. The report, by KPMG says the . . . We are really sorry to […]| Loyalty Magazine
New research focusses on consumer wishlist New research into what consumers want most points to the conundrum that while most want a personalised experience, they don’t want to share their data.| Loyalty Magazine
All brands are now in health and wellness, says report| Loyalty Magazine
Over 70s identified by Sparks loyalty card; also round-up of frequent traveller initiatives Powerful example of how a loyalty programme can be used for good – with a strong marketing message as a bonus Marks and Spencers is giving priority . . . We are really sorry to say that you can’t access our premium […]| Loyalty Magazine
Car rental company Sixt has signed a partnership with French giant hospitality group Accor. The deal will provide additional loyalty benefits both for guests and employees of Accor – worldwide and free of charge.| Loyalty Magazine
Latest partner announced Accor used the Australian Open tennis competition last week to launch a new campaign for its Live Limitless loyalty programme. Launched last May, Accor Live Limitless (ALL) is the successor to Le Club, and aims to encompass all parts of a members . . . We are really sorry to say that […]| Loyalty Magazine
Qatar Airways start loyalty scheme for kids| Loyalty Magazine
New four tier program “looks beyond purchases” Seven years after the former loyalty programme A-List was discontinued, ASOS has launched a new program with the same principle: Reward with experiences, priority alerts for collections and early access to sales. “Our customers want to engage with Asos . . . We are really sorry to say […]| Loyalty Magazine
Cast your mind’s eye around the world and find a loyalty programme that exceeds working across 50 different brands while reaching 35 million customers. Virgin Red's US look Andrea Burchett, international and strategic development director of Virgin Red says she can’t think of one, and I don’t think Loyalty Magazine can either.| Loyalty Magazine
Its no new story that the travel business is struggling to stay engaged with customers in a world where travel opportunities are severely curtailed. So the opportunity to chat with James Berry, commercial director of a division of Collinson was going to be interesting.| Loyalty Magazine
Virgin Red from the Virgin Group has finally achieved the (almost) impossible and produced a loyalty programme that will link most of the Virgin brands, plus an impressive array of non-Virgin partners.| Loyalty Magazine
Plus the full list of earn and redeem partners so far There is always more to ask with any new launch, and this is especially true of the complex and ground breaking programme from Virgin Group. So following on from| Loyalty Magazine
Digital media an important part of the cross-selling mix A new miles loyalty collaboration has been launched in the airline industry to offer customers further inducement to be loyal. Called Blue Sky, it will give customers of both airlines even more options to find . . . We are really sorry to say that you […]| Loyalty Magazine
CSR raised in importance It will all change when they reach the big world of work, but for students, the brands that are most admired for a range of factors including quality, innovation, inspring content, environmental footprint and impact on society are …… Nike . . . We are really sorry to say that you […]| Loyalty Magazine
Its official, all that brand-building is worth it| Loyalty Magazine
Ranking the most powerful global brands| Loyalty Magazine
In the increasingly competitive world of online streaming, keeping subcribers loyal is a major challenge. Disney + has previously used bundles to achieve this. Now it is addressing customer loyalty with a new range of Perks. Perks offered at launch Disney+ subscribers will| Loyalty Magazine
Pre-covid, hotel and travel loyalty programmes had the business sewn up. It was easy to be confident of the customer base – mostly business, with some high level leisure travellers. The proposition was easy. Look after the top 5% and offer plenty of aspirational tiers and free nights. Ignore the rest. In 2021, it was a totally different landscape. Business guests have disappeared, leaving hotels to the leisure travellers, and because of this seismic shift, brought about by covid, newly su...| Loyalty Magazine
And is this going to influence your buying choice as much as the quality of the coffee? Those living in the UK, and particularly in London, should commend the Metro for its in depth analysis of leading coffee chains to establish which loyalty program gives the best value for . . . We are really […]| Loyalty Magazine
Etihad airline partners align programmes| Loyalty Magazine
Airlines and hotels search for solutions to extend elite status Many airlines and hotels are reassuring customers that they will not lose their coveted perks as a result of coronavirus disruption. Aeroplanes parked in the US desert Singapore Airlines is extending the time-dependent elite . . . We are really sorry to say that you […]| Loyalty Magazine
There are numerous paths a retailer could take to grow their shopper base. What is right for one chain in Europe, may not work for another in the United States. Success will ultimately come to those that intimately understand the shoppers within their markets, act in a manner that appeals to those shoppers by addressing barriers and building distinct experiences appealing to them, all while doing so in a profitable manner. One thing that this past year has shown us is that shoppers’ needs a...| Loyalty Magazine
“Customer loyalty is the brand’s most precious resource. This year’s report showcases just how important loyalty and rewards programs are in building customer relationships with brands,”| Loyalty Magazine
its loyalty programme, but half of the population remains unengaged.| Loyalty Magazine
Small- and medium-sized businesses are being tempted with an airline loyalty programme that rewards both businesses as well as its travelling employees. Beyond Business rewards program from Qatar Airways, is expected to launch later this year. On the business side, entities will earn . . . We are really sorry to say that you can’t access […]| Loyalty Magazine
Virgin has finally launched the cross brand loyalty programme that was first mooted several years ago. The big news is that it is committing to NEVER expiring the points or giving a use-by date. Virgin Points will eventually be rolled out to all Virgin brands, which . . . We are really sorry to say […]| Loyalty Magazine
We will have to wait a few more weeks before the full details of the new Virgin Red Points loyalty programme are announced, but Loyalty Magazine bagged the opportunity of an interview with Charlotte Sjoberg, corporate affairs director for Virgin Red to fill in some of the missing information . . . We are really […]| Loyalty Magazine
All helping to close the gap with major competitors Accor's ALL loyalty program has achieved the significant milestone of 100 million members globally. It says it has achieved this with a mixture of partnerships and experiences plus a growing inventory of hotels. In the highly competitive . . . We are really sorry to say […]| Loyalty Magazine
Review article by Attila Kecsmar You might already believe that Amazon runs a loyalty programme. Its Loyalty Prime subscription service achieves retention by offering a basket-full of benefits that are lost if the customer unsubscribes. In this way they are retained. However, on Valentine . . . We are really sorry to say that you […]| Loyalty Magazine
But hotels and hospitality industry well behind airlines in adopting the model The ancillary industry is forecasted to hit $93bn worldwide. In the airline industry, the traditional heartland of ancillary services, these include baggage fees and on-board food. Now the trend is for hotels and other hospitality companies . . . We are really sorry […]| Loyalty Magazine
Macmillan wins For Good Causes Prize Draw!| Loyalty Magazine
Jet Privilege, the loyalty programme of the now defunct Indian Jet Airline loyalty programme, will continue to operate – but under a new name. The Loyalty Magazine Awards winning programme did enough in May to convince the judges it was worthy of the prize for best Long Term . . . We are really sorry to […]| Loyalty Magazine
Challenge comes from new Aimia report Loyalty has ‘got lost among the heavy discounting and the hundreds of daily promotional offers inundating consumers, says a new report by Aimia in which a challenge is laid out to the company daring enough NOT to offer a traditional loyalty programme . . . We are really sorry to […]| Loyalty Magazine
Only one loyalty category taking a knock Is it our imagination, or are people becoming more appreciative of their loyalty programmes since the beginning of Covid-19 lockdowns? Mando-Connect wondered the same thing and so with research company YouGov, they began asking the question. The research . . . We are really sorry to say that […]| Loyalty Magazine
Turkcell: A company with loyalty in its DNA| Loyalty Magazine
