The purpose of a website isn't to explain what you do; it's to build trust in what you do. You do that by displaying the highest possible trust signals you're able to display.| www.richardmillington.com
You're not hotel staff, stop acting like it. Don't respond to client whims - it's doing both of you a huge disservice. A client is paying for your expertise, not your availability.| www.richardmillington.com
Limited feedback is a sign that the client either doesn't care about the project or lacks the time to commit to it. You should be alarmed if they're quickly approving anything you send through.| www.richardmillington.com
The most successful consultants recognise that organisations are irrational and they can build a multi-level case that works on every layer of that irrationality.| www.richardmillington.com
How to get paid to speak at events, what to charge, and how to secure the speaking slots that lead to clients.| www.richardmillington.com
Don't leave yourself or your prospective clients in the dark about what you charge. Update them on every step of the journey and avoid wasting time on projects which would never succeed.| www.richardmillington.com
I've noticed many consultants pitch their services at the wrong level. You need to ensure you're framing your service to match the contact's metrics and level of seniority.| www.richardmillington.com
Many consultants accidentally create ghost diagnoses from client research. All the information is there, but it's hard to see it. It haunts the client - until you properly name it.| www.richardmillington.com
Every successful consultant has solved the problem of how to attract new clients sustainably. Here are the six methods they use to do it.| www.richardmillington.com
