Research by Jianna Jin looked at how shoppers’ desire to avoid embarrassment influenced two types of interactions with chatbots.| Mendoza College of Business
The expanded Mendoza Behavioral Lab, a dedicated research center designed for examining human behavior, will enhance the College's tradition of thought leadership.| Mendoza College of Business
Research by marketing professor Vamsi Kanuri found that if a bank can’t tell a customer who was responsible for a fraudulent transaction, that customer loses trust.| Mendoza College of Business
A new study from the University of Notre Dame reveals surprising results when shipping policies are adjusted from tiered to flat-rate models.| Mendoza College of Business
Research reveals how retail transaction data can be used to create reliable credit scores for individuals without formal credit histories.| Mendoza College of Business
Returnless returns can increase brand support by fostering goodwill, according to a study by John Costello and Christopher Bechler.| Mendoza College of Business
Marketing professor John Costello and his co-authors found a measurable decline in consumer activity for up to six months in communities following a fatal school shooting.| Mendoza College of Business
