In our work, we often hear “insights,” “learnings,” and “findings” used interchangeably. But are they really the same? And does it matter which one you use?| maslansky+partners
The controversy around American Eagle’s jeans ad with Sydney Sweeney is not about denim or DNA. It’s a full-blown Rorschach test for our culture war, according to Lee Carter. In her latest piece, Lee explores why people on the left and the right are so outraged. Over jeans. The post When “Good Genes” Meets the Culture War: Why Every Brand Needs a Rorschach Strategy appeared first on maslansky+partners.| maslansky+partners
In this episode of Hearsay, CEO of OPRG, Chris Foster, joins Michael Maslansky and Lee Carter to share highlights from important new maslansky + partners research that looks at the state of the world and how people think about business today. The post The Fairness Factor: Earning Trust in an Age of Rage appeared first on maslansky+partners.| maslansky+partners