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Selling Technological Innovation: A Lesson from the Moon Landing - maslansky+partners
https://maslansky.com/2024/07/17/selling-technological-innovation-a-lesson-from-the-moon-landing/
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Partner Keith Yazmir shares insights on why selling innovation in technology is hard. This piece shares some provocative thoughts and insightful tips for tech marketers, to successfully drive adoption of innovative tech.
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