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B2B Marketers Use a Buyer MVP to Excel with GenAI - Marketing Interactions
https://marketinginteractions.com/b2b-marketers-use-a-buyer-mvp-to-excel-with-genai/
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content marketing strategy
personas
b2b buyer experience
content marketing effectiveness
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B2B marketers use a Buyer MVP (minimum viable persona) with GenAI to improve and validate outputs for relevant AI-assisted content marketing.
