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Meet Sincera, The Ad Tech Web Crawler That Wants To Disrupt The Verification Market | AdExchanger
https://www.adexchanger.com/data-exchanges/meet-sincera-the-ad-tech-web-crawler-that-wants-to-disrupt-the-verification-market/
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Just because an ID has been deployed by a publisher doesn’t mean it’s getting picked up in the bidstream, according to data from web crawler Sincera.
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