Shifting auto retail operations from a strictly ‘bricks and mortar’ model to one that incorporates facets of digital commerce has not been an easy road for most dealers. Adapting to ‘digital operations’ has a lot more challenges than meets the eye. There’s been a severe lack of information and leadership from manufacturers, leaving dealers to […] The post True Story of How Adapting to ‘Digital Operations’ Sells Cars appeared first on Kruse Control Auto.
