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Interface Friction, Not Cost, is Holding Back Premium Video Ads: Marpipe Dan Pantelo – Beet.TV
https://www.beet.tv/2025/06/interface-friction-not-cost-is-holding-back-premium-video-ads-marpipe-dan-pantelo.html
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CANNES - The biggest barrier preventing advertisers from investing more in premium video isn’t pricing. It’s clunky technology, said Dan Pantelo, founder and chief executive of ...
