User acquisition costs keep rising, but repeat orders refuse to follow suit. App store charts look full, yet a third of shoppers delete a retail app within a week. To tackle these pressing realities, App Promotion Summit London 2025 invited three brands that have fought through the noise and kept their installs buying. Moderated by David Murphy, the panel featured three standout voices: Eugene Kuznetsov – Product Lead, Holland & Barrett Jessica Llarena – Mobile Shopping App Leader, Decath...
