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What Generative Search Means for PR, Marketing & Owned Media | Double Forte
https://double-forte.com/what-generative-search-means-for-pr-marketing-owned-media/
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marketing
ai
communications
pr
genai
owned content
With the state of AI (and now GenAI) constantly evolving, communications, PR and marketing pros must embrace the changing environment to maximize impact while also staying fully aware of the potential risks if not used correctly.
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