Reading Time: 9minutesWhen was the last time you felt truly understood by your bank? Not just tolerated as an account number, but genuinely recognized as a person with unique financial needs and goals? If you’re like most people, your answer probably ranges from “rarely” to “never” – and there’s data to back this up. There’s a significant […] The post The Art of Hyper-Personalization: How IDFC First Bank Mastered Customer-Centric Innovation appeared first on MoEngage.