Cómo Wayni usa Inform y gana autonomía, agilidad y seguridad en sus campañas y mensajes transaccionales
Cómo Wayni usa Inform y gana autonomía, agilidad y seguridad en sus campañas y mensajes transaccionales| MoEngage
Cómo Wayni usa Inform y gana autonomía, agilidad y seguridad en sus campañas y mensajes transaccionales| MoEngage
Como o Outback Personalizou Campanhas de Engajamento Usando MoEngage Insights| MoEngage
Descubra cómo el uso de la banca móvil del Banco Pichincha creció un 18% utilizando las notificaciones push personalizadas de MoEngage y el Best time to Send.| MoEngage
Como o Appost usa a MoEngage para aumentar a retenção de 15 dias em 37%.| MoEngage
Discover practical stories, proven strategies, and tested frameworks from marketers at leading brands like Meta, Grammarly, Equinox, Hulu, Wealthsimple, and more.| MoEngage
Reading Time: 11minutesShoppers today move seamlessly between online stores, mobile apps, social media, and physical shops. Omnichannel retail trends are helping B2C brands meet these expectations by connecting every touchpoint and creating experiences that feel effortless and personalized. But how? Well, hopping on the latest omnichannel marketing trends, retailers are using AI, AR/VR, and unified commerce platforms […] The post Top 6 Omnichannel Retail Trends to Watch Out For in 2025 appe...| MoEngage
Reading Time: 8minutesWhat’s a legacy customer engagement tool? When you think of legacy customer engagement tools, stand-alone CRMs, email marketing software, marketing automation tools, and analytics dashboards come to mind. These tools need their database in a schema that is compatible with that particular tool. Does it work in isolation? Yes. However, the State of Martech 2025 […] The post CDEP vs Legacy Customer Engagement Tools: Which is Better For Your Brand and Why? appeared first...| MoEngage
Reading Time: 12minutesWhen a customer walks into a high-end, luxury store, the store assistant probably recognizes them after a few visits. They might remember what they bought last week, or suggest something that matches their style. That kind of personal attention is what keeps customers coming back, and Ecommerce personalization software is designed to recreate that same […] The post Top 5 Ecommerce Personalization Software for B2C Marketers appeared first on MoEngage.| MoEngage
Tired of having data but no direction? Marketers from Grammarly, Hightouch, and Movable Ink reveal how to find the signals that matter and use them to run effective campaigns.| MoEngage
Reading Time: 4minutesIn India’s competitive market, brands are constantly vying for customer attention on mobile screens. The challenge has always been a trade-off between the broad reach of ignored plain-text SMS and the rich, but fragmented, experience of expensive OTT apps like WhatsApp. RCS Business Messaging is changing this by combining the universal reach of SMS with […] The post Inside #GROWTH with RCS: The hottest new messaging channel for Indian Brands in 2025 appeared first on...| MoEngage
Reading Time: 9minutesWhen was the last time you felt truly understood by your bank? Not just tolerated as an account number, but genuinely recognized as a person with unique financial needs and goals? If you’re like most people, your answer probably ranges from “rarely” to “never” – and there’s data to back this up. There’s a significant […] The post The Art of Hyper-Personalization: How IDFC First Bank Mastered Customer-Centric Innovation appeared first on MoEngage.| MoEngage
Reading Time: 8minutesIn India, progress doesn’t move in a straight line. It zigzags. Millions of people scroll, swipe, and tap their way through daily life on smartphones. But just a few streets away, many others still rely on feature phones to recharge, message, and connect. This is the daily reality for businesses trying to engage an audience […] The post Insights from Airtel Digital on The Digital Commerce Revolution: Phygital Is the New Normal appeared first on MoEngage.| MoEngage
Reading Time: 6minutesE-commerce in India isn’t “booming”—that already happened. What we’re witnessing now is a reset. What was once a slow climb has now become a rocket launch: E-commerce penetration jumped from just 3.4% before the pandemic to 8.3% by 2023. But here’s what most people don’t talk about—this isn’t just a startup story anymore. Legacy brands, […] The post Digital Transformation Lessons from Tata Neu, Havells India and TTK Prestige: Balancing Trust with Tech...| MoEngage
Discover how industry leaders like Shaadi.com, IndiGo, Yum! Brands & Zepto are redefining customer loyalty with data-driven personalization.| MoEngage
Reading Time: 14minutesIn a perfect world, potential customers would say “Yes” the moment you ask them, “Want to take your dream car on a test drive?” or “Ready to schedule that tour of the gym?” But the world isn’t perfect. So you have to send a sales follow-up email to nudge potential customers toward action. They need […] The post How to Write a B2C Sales Follow-Up Email to Seal the Deal appeared first on MoEngage.| MoEngage
MoEngage receives the highest “Willingness to Recommend” score (97%) of all vendors from customers in the 2025 Gartner Peer Insights™ Voice of the Customer for Email Marketing Report.| MoEngage
Reading Time: 5 minutesIn today’s digital world, customer data isn’t just getting bigger—it’s becoming more complex and layered. Brands capture information beyond fundamental interactions; each data point can hold a treasure trove of insights. Take a purchase, for instance: it’s not only about the items in a customer’s cart; each item comes with unique attributes that tell a […]| MoEngage
Find out how MoEngage's one-to-many identity management capabilities is engineered to solve multi-layered customer relationship scenarios.| MoEngage
Tired of creating emails from scratch? Learn some design tips for email marketing templates and how to build one easily in MoEngage with zero code.| MoEngage
Our powerful AI-driven intelligent marketing platform automatically maximizes campaign engagement by predicting & sending the right message at the right time| MoEngage
MoEngage launches new capabilities that can enable brands with enhanced customer reach, personalized engagement, and deliver memorable experiences powered by AI. Learn more!| MoEngage
Read how Merlin AI combines the creative genius of GPT LLM with campaign performance to maximize engagement and deliver impactful campaigns.| MoEngage
Dive into how Generative AI and AI Agents are changing the game for customer engagement and what it means for the future of marketing tech.| MoEngage
Learn how brands are unlocking deeper, more meaningful customer insights with the help of Agentic and Generative AI.| MoEngage
Grab your hands on the latest omnichannel marketing statistics from research on 800+ B2C marketers, to uplift your customer engagement game!| MoEngage
Learn how to create holiday email marketing campaigns that convert your customers during Christmas, Halloween, Hanukkah, Black Friday, Veterans Day, and more.| MoEngage
In our Q&A with Martech expert Mirela Cialai, we discussed frameworks for customer engagement program planning and execution.| MoEngage
Execute your cross channel marketing strategy with MoEngage’s insights-led customer engagement platform. Leverage the power of personalization with MoEngage.| MoEngage
Discover the winning strategies and creative tactics behind the Top 6 Mother's Day Campaigns in North America.| MoEngage
Learn how Outback personalized engagement campaigns using MoEngage insights| MoEngage
Find out how Octapharma Plasma is using MoEngage to enhance donor experience and retention through personalized and tailored messaging.| MoEngage
Find out how Canadian retailer, Loblaw, is using MoEngage to unify their messaging across a number of diverse business lines.| MoEngage
Find out how Beem, a US-based AI fintech startup, used MoEngage to execute omnichannel marketing and uplift CTRs of channels like SMS.| MoEngage
MoEngage Uplift: A platform to help marketers measure the business impact of each and every interaction they deliver to their users, and also optimize it.| MoEngage
Discover how TATA AIG General Insurance automated its customer engagement initiatives and decreased manual efforts by 90% with MoEngage.| MoEngage
Discover how The Indian Express clocked a 2X uplift in paid subscribers using MoEngage’s intelligent engagement platform!| MoEngage
Read the story of how Glance, a subsidiary of InMobi, used MoEngage's generative AI capabilities to experiment quickly and increase customer engagement.| MoEngage
Learn how 1Weather, top-rated weather app from the U.S., boosts its DAUs to 25 million using MoEngage Analytics and Segmentation.| MoEngage
In this session recap of our #GROWTH NYC event, learn the fascinating journey of PCH and its transformation from direct mail to mobile apps.| MoEngage
Learn how industry leaders are re-defining customer engagement with personalization and automation, at MoEngage's 1st #GROWTH Summit in NYC.| MoEngage
Unravel the secrets to creating immersive experiences, with this session recap from MoEngage's #GROWTHSummit in NYC.| MoEngage
Discover how industry leaders are redefining customer engagement with an AI-powered Martech stack, at MoEngage's first #GROWTH Summit in NYC.| MoEngage
Understand how MoEngage helped OYO Rooms deliver seamless omnichannel user engagement all multiple engagement channels.| MoEngage
A/B testing and multivariate testing with MoEngage Uplift provides marketers the ability to test their campaigns for revenue impact & optimize for it.| MoEngage
Experiment with multiple customer journeys and automatically identify the best performing one with Intelligent Path Optimizer. Try it now!| MoEngage
Here's how our latest offering Sherpa - a set of machine learning capabilities is driving up to 45% increase in goal conversions for our client campaigns.| MoEngage
This blog details 3 ways of integrating AI enabled solutions to amplify your upcoming marketing initiatives and deliver a unique brand experience.| MoEngage
Learn how one of the top hospitality chains, OYO Rooms, was able to amplify its push engagement. This brand was able to improve its push delivery rate using MoEngage.| MoEngage
Learn about customer analytics, growth strategies, campaign optimization, mobile marketing, and insights-led engagement through these in-depth blogs and articles.| MoEngage
Read this guide to learn the benchmark Push Notifications CTR and other metrics, top factors to watch for, and measures to improve metrics.| MoEngage
Geofencing is not just an example of new-age marketing but also a glimpse into how brands can leverage technology to offer incredible customer journeys.| MoEngage
Stay connected with your website visitors by delivering personalized web push notifications throughout their journey. Improve conversions, CTRs, and retention.| MoEngage
Elevate customer engagement, conversion rates with our guide on push notifications for 2024. Get latest strategies, tips, & expert insights!| MoEngage
What is customer segmentation? Know more about the different types of customer segmentation that can affect the way you market your products!| MoEngage
At #GROWTH NYC, the Marketoonist parodied the state of customer engagement and explored the change required in the mindset of marketers. Read the session recap to know more.| MoEngage
Customer-centricity has immense businesses benefits from increased revenue to reduced cost, churn and improved LTV. Discover more such perks!| MoEngage
Learn how B2C brands can leverage technology to build a relevant customer experience and personalize every customer's micro-moment.| MoEngage
We analyzed 312.4 million B2C emails to create email marketing benchmarks for various industries in the North American region.| MoEngage
Discover the formula for the perfect cart abandonment email templates to recover lost sales and engage customers!| MoEngage
Discover why email subject lines matter, the types of email subject lines that get opened, and how to boost open rates in this post.| MoEngage
Drive 6x results on email with personalization. Deploy lifecycle email automation campaigns to on-board, activate, cross-sell & bring back un-installed users.| MoEngage
MoEngage launches Smart Recommendations to help consumer brands build personalized and memorable experiences for their customers.| MoEngage
The blog post looks at the differences and relationship between Segmentation and personalization and how to use them wisely to maximise user engagement.| MoEngage
Say hello to MoEngage Predictions powered by AI Sherpa - another powerful feature that can help your forecast your customer's next action!| MoEngage
Want to remind your users who have booked a flight, 2 hours before the flight time? or remind them of their subscription? With smart Trigger campaigns you could do just that.| MoEngage
A blog post on how internet companies are leveraging dynamic A/B testing to boost engagement for their marketing campaigns. Click and read to find out.| MoEngage
How do you decide what's the best time to send communication and the most preferred channel of engagement for your customers?| MoEngage
Sherpa identifies the peak engagement times and automatically sets the time-delay of notfications for higher conversions. Read on to know more.| MoEngage
Successful segmentation is the key to successful marketing strategies. Here are five requirements for effective segmentation.| MoEngage
An omnichannel marketing platform that enables brands to seamlessly engage their customers across channels, such as email, push, in-app, social media, WhatsApp & SMS.| MoEngage
Here, we look at omnichannel personalization strategies brands can use to deliver tailored customer experiences across channels and touch points.| MoEngage
State of Cross-Channel Marketing for 2024 | MoEngage
Our customer engagement platform personalizes experiences in real-time, driving higher conversions, engagement & retention to drive upto 40% higher conversions.| MoEngage
Mobile app personalization is key to maintaining customer attention and increasing engagement. Find out why here.| MoEngage
Learn how predictive marketing works, how it can benefit your brand, how to implement it, and how it increases ROI by 500%.| MoEngage
Reading Time: < 1 minute| MoEngage
Uncover emerging personalization trends across the globe and execute your personalization efforts successfully with the right customer data.| MoEngage
The Personalization Report for North America brings insight into the consumers' shopping behaviour, outlining trends and actionable strategies.| MoEngage
Let our AI-powered engine send the right push notification at the right time, based on customer behavior & their lifecycle. Reach up to 40% more customers| MoEngage
Personalized marketing is essential for connecting with customers. Learn why it matters and how to leverage it for success.| MoEngage
Learn the ins and outs and best practices for email personalization and drastically increase the performance of your emails.| MoEngage
SFMC is one of the most expensive options out there compared to MoEngage who might be better suited to your exact use case.| MoEngage
Learn how to enhance your personalized push notifications marketing strategy for increased engagement and conversions.| MoEngage
Discover how you can master customer engagement in 2025, and how personalized interactions help form a positive customer experience.| MoEngage
Omnichannel customer engagement is a multichannel approach offering a continuous experience. Here are 11 techniques to increase it.| MoEngage
Push notifications have become an integral part of a marketer’s arsenal. Here's 21 push notification statistics and facts that you need to know| MoEngage
