I’ve seen a lot of community teams spin up groups with the best of intentions … and then watch them quietly fizzle out. And yet, groups are one of the most flexible, powerful, and under-leveraged tools for community-led growth. I get a LOT of the same questions from community builders trying to breathe life into a group or wondering why one fell flat. So, I figured I’d answer them head-on. ⬆️ Curious for more? I unpack all of this in the Groupopolis episode of In Before the Lock. He...
