Design loves to swing like a pendulum. What feels fresh today can look tired tomorrow, only to come back around with sharper edges and a new perspective. Typography follows this rhythm more than most. For years, sans-serif reigned supreme—clean, minimal, efficient. Brands wanted neutrality, something safe and universally digital. But now? Serifs are creeping back […] The post Serif Is Back: The Return of Character appeared first on ArtVersion.