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GLP-1 Use Could Have a Big Impact on the CPG Industry - Marketing Charts
https://www.marketingcharts.com/industries/pharma-and-healthcare-236577
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customer-centric
cpg & fmcg
pharma & healthcare
spending trends
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About 1 in 9 US adults surveyed said they are currently using a GLP-1 medication. This group is more apt to be switching to smaller CPG pack sizes.