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Iconic Ads: Charmin - Please Don’t Squeeze the Charmin
https://onlykutts.com/index.php/2025/10/05/iconic-ads-charmin-please-dont-squeeze-the-charmin/
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advertising
marketing
charmin
whipple
By linking a simple sensory benefit—softness—with a memorable character and slogan, Charmin turned an ad into a cultural phenomenon.
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