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Why We Chose to Build a Living Room Quality Platform - MNTN
https://mountain.com/blog/why-we-chose-to-build-a-living-room-quality-platform/
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Why should Living Room Quality be a must-have for advertisers? Advertisers should assume by default that a “second screen” is always present and plan for it. TV ads need to be compelling enough to draw attention away from their other devices.
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