Login
From:
CDP.com - Leading CDP Industry Resource for Marketing & Sales - News, analysi...
(Uncensored)
subscribe
Growing ROAS and POAS with Non-Customer Data in A CDP - CDP.com - Leading CDP Industry Resource for Marketing & Sales
https://cdp.com/articles/growing-roas-and-poas-with-non-customer-data-in-a-cdp/
links
backlinks
Tagged with:
personalization
customer data platform
lifetime value
While the core focus of a CDP is on all types of customer data, the right CDP should also allow for the activation of non-customer data to grow ROAS and POAS significantly.
Roast topics
Find topics
Find it!
