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From:
Digiday
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'They need the scale': DTC brands like Peloton and Chewy are buying more TV ads - Digiday
https://digiday.com/marketing/dtc-brands-buying-tv-ads-peloton-chewy/
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There's an influx in DTC brands spending on TV ads or marketing, particularly with brands like Peloton, Chewy, Smile Direct Club and Purple.
