How Many Google Searches Per Day Are There? | Skai
Google searches are one of the most important ingredients in search engine marketing. Without them, the channel would be severely limited.| Skai
Google searches are one of the most important ingredients in search engine marketing. Without them, the channel would be severely limited.| Skai
UNWRAP YOUR HOLIDAY POTENTIAL You’ve found the holiday marketing gift pile! Inside: playbooks, checklists, timely tips, and extras to keep your holiday| Skai
Summary Amazon’s Prime Big Deal Days is a high-stakes 48-hour sales event, best tackled in four distinct 12-hour phases to match how shopper behavior and ad auctions shift. Marketers need to scale budget wisely, guard margins, and adjust creative and bidding strategies in real time to win each window of the event. Strategic planning before... Read More » The post Prime Big Deal Days Hourly Playbook: When to Scale, When to Cap, When to Shift appeared first on Skai.| Skai
Summary During Walmart Deals, shoppers scrutinize value, explore new brands, and act fast. Walmart Connect aligns with those behaviors through trusted pricing, broad selection, and flexible fulfillment—making it a prime channel for fall promotions. Pair it with Skai automation to optimize bids, budgets, and audiences in compressed event windows. Walmart Connect is having a standout... Read More » The post Connecting with Consumers During Walmart Deals: Behavior Shifts That Drive Holiday Ad...| Skai
With this expansion, Skai strengthens its global commerce media platform by unlocking more retail media supply than any other provider SAN FRANCISCO, CA – September 23, 2025 – Topsort, an artificial intelligence (AI) and auction-based retail media infrastructure company that aims to democratize Silicon Valley’s monetization secrets to retailers and marketplaces, today announced a new... Read More » The post Topsort and Skai Partner to Provide Global Brands With Unmatched Retail Media A...| Skai
Skai partners with Moloco Commerce Media to simplify global retail media for advertisers and drive new revenue opportunities for retailers SAN FRANCISCO, CA – September 17, 2025 – Skai, the leading omnichannel advertising platform for commerce media, today announced a partnership with Moloco Commerce Media (MCM), a leading provider of AI-driven retail media solutions. Through... Read More » The post Skai and Moloco Partner to Unlock Retail Media Access for Global Advertisers appeared fir...| Skai
Plan smarter with Walmart Connect holiday campaigns. Use this month-by-month strategy to drive performance across retail media from Oct to Dec.| Skai
Get Ready for Summer Sales In a time of uncertainty, get the strategies and solutions you can trust to maximize performance during the biggest shopping| Skai
With Skai’s omnichannel marketing platform, brands and agencies get data-driven marketing intelligence, connected media & measurement technology at scale. Get a demo.| Skai
Cohen brings global influence and deep ecosystem relationships to spearhead partnerships and accelerate the future of AI-powered commerce media SAN FRANCISCO – September 9, 2025 – Skai,the leading omnichannel advertising platform for commerce media, today announced Jeff Cohen as its new Chief Business Development Officer. Cohen, most recently Principal Evangelist at Amazon Ads, will spearhead... Read More » The post Skai Names Amazon Ads Evangelist Jeffrey Cohen Chief Business Developmen...| Skai
The post Haleon Unlocks Cross-Channel Visibility and Commercial Outcomes with Amazon Attribution appeared first on Skai.| Skai
Summary Holiday campaign planning should start with your own performance data because that’s where the most powerful insights live. While third-party research and industry trends can guide direction, nothing compares to the clarity that comes from your own campaigns. Skai’s Celeste AI helps you unlock that value with 12 strategic prompts that turn past performance... Read More » The post The 12 Prompts of Holiday Campaign Planning with Skai’s Celeste AI appeared first on Skai.| Skai
Summary AI Overviews and LLMs are not a crisis for marketers but a sign that search behavior is evolving. Axel Rosar from Haworth Media shares his expert thoughts on how assistant-style search is redistributing, not destroying, traffic. Brands with strong SEO, clear content, and credible sources are already benefiting from referrals via tools like ChatGPT... Read More » The post AI Overviews and LLM Search Are Not a Crisis: Agents Are a New Channel appeared first on Skai.| Skai
Start now to drive Cyber 5 success. Learn how phased planning, data, and channel synergy boost Q4 performance and post-holiday momentum| Skai
Summary When planning your holiday campaigns, the smartest move you can make is investing in your commerce media ecosystem, the interconnected engine of paid search, social, and retail media. When you optimize your channel to both perform independently and strengthen the ecosystem, the ecosystem in turn amplifies your channel’s results. It’s a win-win, with no... Read More » The post Planning Your Q4 Strategy? Invest in Your Commerce Media Ecosystem for the Gift That Keeps on Giving appe...| Skai
Summary As programmatic retail media becomes essential to competing in digital advertising, retailers face a critical choice: build capabilities in-house or choose the right partner. With rising complexity, integration needs, and automation demands, partnering with an experienced platform purpose-built for retail offers faster go-to-market speed and long-term strategic advantage. Success hinges on selecting a partner... Read More » The post Align or Fall Behind: Choosing the Right Programmat...| Skai
Omnichannel platform’s new EVP of Product brings transformative experience from Walmart and TikTok to accelerate Skai’s leadership in the next era of commerce media. San Francisco, CA – August 19, 2025 – Skai, the leading omnichannel advertising platform for commerce media, today announced the appointment of Mor Klier as Executive Vice President, Product. Based in... Read More » The post Skai Appoints Product Visionary Mor Klier to Lead Commerce, Retail Media, and GenAI Innovation ap...| Skai
Summary Hello holiday planners! Q4 is coming fast, and Skai has the data you need. To beat the holiday competition with Amazon Ads in Q4 2025, brands should act on insights instead of intuition. From cross-channel integration and DSP growth to Prime Day efficiency lessons, the right strategy helps advertisers maximize performance while competitors scramble.... Read More » The post How to Beat the Holiday Competition with Amazon Ads in Q4 2025 appeared first on Skai.| Skai
The post Channel Bakers Turns Snowfall Into A Marketing Superpower And Increases Roas By 165% appeared first on Skai.| Skai
Summary The Skai webinar Agentic AI Has Entered the Chat reveals how agentic AI for marketers is moving beyond prompts to autonomous systems that plan, execute, and optimize campaigns. It shows why vertical agents—powered by clean data, personalization, integration, and controllable autonomy—will redefine marketing strategy and performance. Watch the webinar recording now on YouTube AI... Read More » The post Agentic AI Has Entered the Chat: The Transformation Marketers Can’t Ignore ap...| Skai
Skai’s AI-powered commerce media recognized in competitive global program honoring marketing technology innovation San Francisco, CA – August 14, 2025 – Skai, the leading omnichannel advertising platform for commerce media, has won the “Best Omnichannel Marketing Solution” award in the 8th-annual MarTech Breakthrough Awards. Chosen from thousands of entries worldwide, the award recognizes Skai’s powerful,... Read More » The post Skai Named ‘Best Omnichannel Marketing Solution...| Skai
Summary AI is shrinking the traditional purchase funnel into a rapid, single-step “tunnel,” where decisions happen in seconds. For marketers, programmatic retail media offers the automation, predictive targeting, and real-time optimization needed to remain visible and competitive in AI-driven shopping moments. By combining commerce data, contextual intelligence, and dynamic creative adaptation, it gives brands the... Read More » The post From Funnel to Tunnel: GenAI is Collapsing the Pat...| Skai
Category Share of Digital Shelf on Instacart blends paid and organic views, helping brands leverage retail media’s maturity for smarter growth.| Skai
Agentic AI stole the spotlight at ShopAble in the Park 2025. Discover how it’s transforming marketing work today and what’s coming next.| Skai
Data clean rooms in retail media enable secure collaboration, smarter attribution, and strategic planning—66% of teams are already on board.| Skai
Walled garden ad publishers like Google, Meta, Amazon, and Apple offer a safe-haven for marketers in the era of privacy and signal loss.| Skai
Discover how Google's AI Overview is transforming SERPs with direct answers and richer insights, reshaping search visibility and user engagement strategies.| Skai
Discover how Google's AI Overview is transforming SERPs with direct answers and richer insights, reshaping search visibility and user engagement strategies.| Skai
Research Center Welcome to your primary source for curated advertising benchmarks, in-depth quarterly trends analysis, valuable marketer insights and| Skai
To better understand how marketers consider and use walled garden advertising now and in the future, Skai surveyed 117 U.S. marketing professionals. Questions included current and future spending trends, perceived strengths and weaknesses, and considerations for strategic decision-making.| Skai
This in-depth report offers exclusive insights from retail media professionals. Discover how they’re adapting and thriving in this dynamic environment.| Skai
Discover the latest digital advertising trends and opportunities to succeed. Learn creative best practices to maximize performance.| Skai
Amazon Marketing Cloud helps brands win Prime Day 2025 with real-time insights, precise targeting, and smarter budget shifts across all four days.| Skai
Maximize ROI during Target Circle Week with aligned strategies across retail media, search, and social. Don’t miss this omnichannel opportunity.| Skai
In this post, we share five key moves winning brands make to drive stronger results during Walmart's high-traffic shopping events| Skai
Plan smarter for Prime Day with Amazon's long-term metrics—now live in Skai to help forecast 12-month value from new-to-brand shoppers.| Skai
Caroline Ballard of Profitero+ shares how brands use real-time shelf data to optimize retail media for 2025’s summer shopping season with Skai integration.| Skai
For Prime Day 2025, your commerce media strategy has to sync retail, search & social. No silos. Just outcomes. Here's how to make the channels click.| Skai
Data clean rooms in retail media enable secure collaboration, smarter attribution, and strategic planning—66% of teams are already on board.| Skai
Pinterest social commerce removes friction from shopping, guiding users from inspiration to action with tools that drive real, measurable results.| Skai
Retail media teams adapt to tariffs and inflation by using data to drive ROI and stay agile in a shifting market, says Bluebird Group CMO Jacob Snelson.| Skai
2025 State of Retail Media Report Download the report Now in its 4th year, Skai’s annual survey of retail media marketers reveals the trends, challenges,| Skai
The Full-Funnel Retail Media Formula isn’t just a guide—it’s your opportunity to master the complexities of retail media and turn them into a competitive advantage.| Skai
