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Customer Data Platform: How Brands can Harness their Customers’ First-Party Data - Modern Marketing Today
https://modernmarketingtoday.com/%ef%bf%bccustomer-data-platform-how-brands-can-harness-their-customers-first-party-data/
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Tagged with:
customer experience
cdp
customer data platform
first-party data
sitecore
third-party data
one-to-one marketing
The number of data sources is rapidly increasing, and brands need to determine a way to harness information to bring
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