If you want to deliver standout customer service in B2B, one of the smartest moves you can make is connecting your CRM system with your customer support platform. When the two work together, your support team gets a full picture of the customer—past interactions, purchase history, preferences—everything they need to provide faster, more personal, and... The post CRM Integration with Customer Support Platforms: Why It’s a Game-Changer for B2B Success appeared first on TeamSupport.