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From:
MarketingCharts
(Uncensored)
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Consumers Grow More Trusting of Information from Brands - Marketing Charts
https://www.marketingcharts.com/digital-236876
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social media
digital
sponsorships
search engine optimization
word of mouth
brand-related
cross-media & traditional
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There's also been a switch to net trust in information from articles shared on social media and in information from search results generated by AI.
