Boost Revenue and Reach: Introducing the Pay or Consent (PUR) Model
Pay or Consent (PUR) Model: A new choice for users to either consent to ads or pay for an ad-free experience, boosting your revenue.| blog.getadmiral.com
Pay or Consent (PUR) Model: A new choice for users to either consent to ads or pay for an ad-free experience, boosting your revenue.| blog.getadmiral.com
As AI bots increasingly scrape publisher websites without consent or compensation, TollBit and Admiral are empowering publishers to detect, monetize, and manage this traffic to turn invisible data extraction into measurable, revenue-generating value.| blog.getadmiral.com
For those evaluating paywall and digital subscription management solutions, this article highlights the best reasons for choosing Admiral's platform.| blog.getadmiral.com
Article explores what a dynamic paywall is, what the benefits are, and how it is different than other paywall types.| blog.getadmiral.com
Launching paid subscription offers has never been quicker and easier than with Admiral's one-tag paid subscription platform for growing visitor revenue| blog.getadmiral.com
Generic content recommendations don’t work anymore. Today’s readers don’t just want related articles based on keywords and tags. They’re no longer faceless traffic numbers. They’re individuals, with unique behaviors, preferences, and levels of loyalty. This is where Journey Shaping comes in. Journey Shaping is not a smarter content recommendation engine. It’s a dynamic, data-driven approach that treats every visitor as a unique person and delivers tailored experiences at the right...| Admiral Blog
A CDP unifies fragmented publisher data to boost ad revenue, grow subscriptions, cut churn, and deliver personalized reader experiences.| blog.getadmiral.com
Every wave of technology in publishing comes with bold promises. Right now, AI is at the center of that conversation. But too often, the focus has been on the newsroom, like using AI to draft articles, generate summaries, or automate workflows. Those experiments may save publishers time, but they don’t address the core challenge every publisher faces: growing revenue. At Admiral, we believe the real opportunity isn’t in replacing content creation. It’s in unlocking new ways to engage v...| Admiral Blog
This recognition reflects proven results, including our CBS Sports case study that showed the power of automation, targeting, and end-to-end visitor engagement.We’re excited to share that Admiral has been named Best Marketing Automation Platform for Media Publishers by the Digiday Technology Awards! This recognition highlights our mission to help publishers grow stronger relationships with their audiences and unlock new revenue opportunities through automation, AI, and end-to-end visitor en...| Admiral Blog
Third-party cookies are vanishing, privacy laws are tightening, and publishers are under pressure to boost subscription revenue without eroding reader trust. The answer isn’t a new gimmick. It’s first-party data: real, consent-based insight straight from your audience. Publishers succeeding in today’s environment aren’t chasing clicks. They’re building relationships. They’re collecting and activating first-party data to deliver better experiences and drive predictable, high-margin...| Admiral Blog
Your website might be costing you more than you realize. If you’re investing time and money into bringing visitors to your site, whether through search, social, or email, you want to make the most of that traffic. But the moment someone lands on your homepage, a silent battle begins. Will they stay? Scroll? Engage? Or will they bounce? The truth is, even small UX missteps can create enough friction to drive people away. Let's break down 10 common website mistakes that frustrate visitors an...| Admiral Blog
Displaying the Better Ads Certification shield on a publisher website serves as a point of trust to visitors, and can impact revenue recovery rates. In a recent webinar, Michael Yeon, Head of Strategic Partnerships at Admiral, and Neil Thurman, Director of the Coalition for Better Ads (CBA), shared pivotal insights from a comprehensive global study on ad blocker usage. The CBA, a collaborative initiative formed by leading trade bodies such as the IAB, 4As, ANA, and WFA, aims to improve the di...| Admiral Blog
As a publisher, you know that timing is everything. The difference between a bounce and a conversion often comes down to delivering the right message at the right time. But how do you pinpoint that perfect moment? We're thrilled to introduce the answer: Interaction Targeting. This feature, now available in the Admiral Journey builder, allows you to trigger engagements based on your visitors' real-time behavior on your site. It’s a smarter, more intuitive way to connect with your audience, a...| Admiral Blog
As zero-click searches surge and traditional traffic drops, forward-thinking publishers are turning to relationship-driven strategies like Admiral’s Visitor Relationship Management platform to capture value, grow revenue, and regain control.| blog.getadmiral.com
Admiral integrates OpenAI's GPT into its VRM platform, boosting visitor engagement and revenue for media publishers with AI-powered messaging.| blog.getadmiral.com
