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Customer Marketing Alliance
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Customer marketing: Delighting customers at scale
https://www.customermarketingalliance.com/customer-marketing-delighting-customers-at-scale/
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My goals are to share my formula for delight (which is just a pretentious way of saying, “These are the things I look for whenever I'm trying to create a delightful experience”) and give you a bunch of tactics to make delightful experiences.
