As sales leaders, you have probably heard how “cold calling is dead” for many years now. And yet, new cold calling statistics for 2025 reveal that organizations must leverage cold outreach to sustain a healthy sales pipeline. A few overall 2025 cold calling trends we see Longer Sales Cycle With more decision-makers on the buying […] The post 83 Cold Calling Statistics [2025]: Key Insights, Expert Tips, and Why Outbound Outreach Still Matters appeared first on EBQ.| EBQ
The days of searching through a yellow book to find contacts, making cold calls, and scheduling sales meetings are gone. But that doesn’t mean outbound calling is dead. It has simply evolved. Today, successful sales teams must strategically leverage both cold calling and warm calling to maximize their outbound calling efforts. Understanding the key […] The post Cold Calling vs. Warm Calling: What’s the Difference (Definitions, Tips, and Why You Need an All-bound Calling Strategy) appear...| EBQ
This revenue operations guide walks you through what it is, why it’s important, and how to implement RevOps. Discover how to sustainably scale your business.| EBQ
If you are wondering where to start a B2B paid media strategy, LinkedIn Ads should be one of your first stops. In today’s digital-first sales environment, finding the right leads means going where your audience already spends time. And for B2B brands, that is LinkedIn. With over 1 billion users and advanced targeting capabilities, […] The post B2B Paid Media Strategy: 5 LinkedIn Ad Strategies That Drive Results appeared first on EBQ.| EBQ
What is a marketing agency, and how does it drive more leads to your sales funnel? Learn how and understand the 5 benefits of outsourcing marketing.| EBQ
Building personalized digital marketing campaigns from the ground up requires manpower and expertise. A marketing agency can help you roll out sophisticated campaigns while protecting yourself from HR obstacles, such as turnover effects. But what is a marketing agency? What types of organizations benefit from outsourcing their marketing functions? Read more to find out. […] The post What is a Marketing Agency? 5 Benefits of Outsourcing Marketing appeared first on EBQ.| EBQ
This post was originally published in May 2019 and has been updated for accuracy and comprehensiveness. Inbound vs outbound marketing: which is for you? The truth is that both play crucial roles in attracting, engaging, and converting customers for your business. However, the key to unlocking their full potential lies in understanding when and […] The post Inbound vs Outbound Marketing: Using Both to Maximize Market Impact appeared first on EBQ.| EBQ
Considering lead generation outsourcing? Discover 10 essential questions to ask before you enlist BDR services to ensure they fit your sales needs.| EBQ
Understand what is Spiff and how it streamlines commission management, automates payouts, and enhances sales performance. Get a high-level overview of its features and key benefits and why you need an implementation partner.| EBQ
Salesforce consulting services with certified admins to help you strategically implement and administrate your Salesforce CRM.| EBQ
Getting started with Salesforce does not have to be difficult. Learn key terminology, customize your platform, and unify your teams for better collaboration. Download now to set up your CRM for success.| EBQ
Find out how EBQ’s Salesforce consultants empowered Henry Repeating Arms to maximize Service Cloud from day one.| EBQ
David is a Revenue Cycle Consultant at EBQ who leverages his experience as a former VP of Sales to align sales and marketing teams for measurable results. Read his articles to bolster your revenue cycle.| EBQ
Opportunity Qualification Process and Criteria: How to Drive Sales with an Effective Strategy This post was originally published in May 2020 and has been updated for accuracy and comprehensiveness. Your business’s opportunity qualification process and criteria should go beyond assessing whether a prospect has a genuine need for your solutions. To keep your sales pipeline […] The post Opportunity Qualification Process and Criteria to Grow Sales appeared first on EBQ.| EBQ
How to Optimize HubSpot for Business with a Certified HubSpot Solutions Partner HubSpot is a powerful CRM platform designed to help growing businesses streamline their marketing, sales, and customer service efforts. With a comprehensive suite of inbound tools and a reputation backed by its 2024 G2 ranking as the #1 Best Software Product for Sales, […] The post How to Optimize HubSpot for Business appeared first on EBQ.| EBQ
Wondering what is Agentforce? Discover how Salesforce’s Agentforce helps businesses streamline customer support, improve efficiency, and enhance service quality.| EBQ
Outsourced Sales and Marketing for tech companies. Dedicated to each stage of the buyer’s journey, our teams can fill the gaps and accelerate your sales.| EBQ
Discover the 5 essential marketing team roles that drive MQLs and set your business up for success. Learn how these roles collaborate to optimize strategy and deliver results.| EBQ
Learn how EBQ’s digital marketing solution services enable your business to grow its brand presence, attract new customers, and convert more leads.| EBQ
Learn the 7 tips for sales and marketing alignment. Find out how to close the gap between your marketing and sales teams.| EBQ
For certain types of organizations, an SDR team can accelerate sales and revenue growth. Learn if SDRs are right for your company.| EBQ
Learn how to do a market analysis to strengthen your marketing outreach.| EBQ
Understand how to rank higher with our SEO basics checklist. Download the PDF to start auditing your search engine optimization health.| EBQ
Learn how to create personas from data. Understand what ICP stands for and how to create strong targets for prospecting.| EBQ
Learn the difference between outside and inside sales and how to determine which model will benefit your business.| EBQ
Content marketing generates leads by getting visitors on your site, guiding them to convert through forms, and nurturing their interest.| EBQ
Read the B2B Marketer’s Guide to Pardot and learn the best practices to grow your business through marketing automation.| EBQ
Learn how to do keyword research from an experienced marketing agency’s perspective.| EBQ
Building a marketing team does not have to be challenging. Learn the 5 roles you need to invest in to fortify your digital marketing team.| EBQ
Find out how to create a brand message strategy using our brand messaging template. Learn what makes an effective marketing message.| EBQ
Marketing lead sources give you insight into which tactics deliver the most qualified buyers. Use these strategies to grow your pipeline.| EBQ
Understand B2B Google Ads basics and why marketers are drawn to paid search. Get a better look into how Google structures your ad account.| EBQ
Discover proven inbound and outbound marketing tactics that attract the right audience — including SEO and PPC.| EBQ
Download the B2B Marketing Strategy Framework and learn more about best practices in areas like SEO, ABM, email marketing, social media marketing, and more.| EBQ
Contact us and connect with a Specialist to learn how our services can fill the gaps in your company’s sales and marketing structure.| EBQ
This comprehensive guide will help you understand how to build an effective B2B buyer persona along with tips for ideal customer research.| EBQ