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Marketing’s new imperative: The shift from SEO to LLM optimization
https://blogs.idc.com/2025/09/12/marketings-new-imperative-the-shift-from-seo-to-llm-optimization/
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digital transformation
customer experience
generative ai
ai in marketing
leadership strategies
brand visibility
idc research
Discover why LLM optimization is marketing's next imperative. IDC explores how brands must adapt as generative AI reshapes discovery and visibility.
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