New technology, along with a renewed commitment to customer experience is blurring the lines between online and in-store shopping. It used to be the case that there were two different kinds of shoppers. One preferred to shop brick-and-mortar where they could see and feel the items before buying and then get the instant gratification of… Consumers Demand That Retail Be Frictionless Read More » The post Consumers Demand That Retail Be Frictionless appeared first on Explorer Research.
